Don't get me wrong. Amazon customer service is excellent so I've no complaints there.
However, it's clear that they've boomed during the covid-19 pandemic whilst smaller businesses have suffered really badly.
These are the same small businesses that can't avoid tax on the scale that Amazon do. As a result, come payback time Amazon will continue to pay the bare minimum while any remaining SME's will likely face increases to help reduce the deficit.
Irrespective of opinions on tax avoidance I think we'd all be better off if business was done with smaller suppliers/shops. I may end up paying a bit more and waiting an extra day or so for delivery but my money will go to real people.
One thing that's come from this year has been the need to support local businesses, which I'm trying to do more of. Amazon just seems like an obvious company to drop completely.