Numerous reasons really, I'll try explain.
- His friend tati and her husband basically helped build his career. She promoted him on her channel, her husband negotiated a large numbers of contracts for him, she promoted his products to her fans and basically is the reason he got so many fans so quickly.
He then repays the favour by not only saying he doesn't want to promote her stuff as it's irresponsible to promote vitiman products to young kids, he then promoted her rivals vitiman product on his channel. So stabbed his mate in the back for a quick bit of cash after all she had done.
2 sexually harassed men. He prayed on bi curious guys and did lots of things for them, got them tickets to places but when they realised they didn't want to go through with having sex, or had it but decided it wasn't for them, he threated them and how he was going to ruin them and get his fans on them.
He also acted sexually to a bunch of straight men and made them uncomfortable, he kept touching his waiter and stuff even after being asked not too.
- Charged over 500 quid for meet and greet tickets, well above the standardrate and didn't provide an acceptable service at all.
- Was just generally a dick to people. Tati had to apologise to her friends and family after he got so drunk at her party he started shouting and chucking stuff at people. He has been known to be rude and sees himself as better then everyone around him, so has drove loads of his friends away.
And unfortunately for him, he has lost the most subscriber's on his challenge in 24 hours in the whole history of youtube. A load of what were his friends have unfollowed him and said they will not endorse his products or support his business anymore, meaning he has lost a lot of business and contracts