Went sales shopping yesterday with my elderly Mother yesterday. We went to an 'affluent' city in the south east. We always go shopping after Christmas and it's a bit of a tradition and we normally really enjoy it. Yesterday was just so depressing - it made me fizz with anger. I hardly know where to start!!
The shops were just horrible - full of badly merchandised sales stuff which looked totally uninviting.
In several of the shops we went into there were no staff on the shop floor - we wanted to ask where different departments were (to save Mum walking too much), but no one to ask and poor signage.
In House of Fraser (one of the stores which is remaining open) we waited for 25 mins in the luggage department for a member of staff - there was no one there to help - no tape measure, no useful signs about cabin luggage allowances and no one to take any cash. We hung around for ages with two other families - no chairs to sit on, we just stood around. After a while we all gave up. The same in lingerie - no staff on duty. We had lunch there, which was really nice, but the restaurant loos were closed for cleaning when we went in at 12:15. What restaurant shuts its loos at lunchtime??? They suggested we left the restaurant and 'popped down' two floors to use another loo.
The British high street keep moaning but really, why on earth would anyone want to shop there? Why do they deserve our hard earned cash? It's incredibly expensive to park and the retailers don't seem very keen on keeping customers happy - let alone delighting them! There's not enough staff and with some notable exceptions, many of them are poorly trained - it all seems a bit of an effort for them.
Last Christmas we went to the US. I know it's different in America, but every morning in Macy's, when the doors open, a group of staff clap the shoppers in. We couldn't get over this and asked a sales assistant about it - she told us it's an honour to be picked - to welcome customers, look them in the eye and say thanks for coming. US retail is facing similar challenges, but what a different response. Helpful staff directing you to places, gorgeous merchandising, seats everywhere and staff trained to sell.
Anyone else fed up with the high street?