Is anyone else in the same boat? DD1 is 4, nearly 5 and just started school a few weeks ago. Ever since she started she’s been going on about LOL dolls and asking when she can get one. We don’t really buy many toys outwith birthdays and Christmas and I don’t really want to go down that road. They seem expensive, especially as you can end up with doublers, and we’ve also been making a real effort to cut down on toys. It also seems like it’s a competition amongst the mums as much as the kids to get rare ones. At the same time, I really don’t want DD to feel left out. I know this will be the first of many trends that I won’t feel comfortable keeping up with but I don’t want DD to suffer because of my decisions iykwim. AIBU to not buy them? What have you done if you’ve felt the same as me?