Influencer ethics on Instagram

[MadameGrizzly]

Continuing the discussion on whether influencing on Instagram is an ethical business model, particularly around the disclosure of advertising and the over exposure of children.

AIBU to think it isn't a sustainable career unless the influencer is scrupulously ethical?

perhaps that's what NB should do too. She keeps posting about MN being 'better', but not really making it clear what she deems as 'better'. A 'no forum is allowed to discuss instagrammers' rule is never going to happen.

You’re right jamon. I am sorry for suggesting NB should drink tea, I had just got the opinion from her recent Instagram posts that she rather likes the stuff.

Oh I agree that NB's campaign, if you could call it that, is deeply flawed.

careful jam, even using terms like deeply flawed could be deemed as being snarky, bullying or trolling

Natasha’s latest story is ridiculous. Utter bollocks. I cannot understand what she wants from this. If it’s reported, it’s often taken down! How are the commenters on the Instagram post haters? They just didn’t agree! Fuck this shit. It’s making me so fed up. It’s not bullying.

I'm just saying what I've seen, and how others could perceive what some have written. No need to snark at me either.

I don’t think it’s snarky to say she needs a nice cup of tea! She’s advertising it and saying about the benefits of it. If that’s the case maybe she bloody does need a cup of tea.

jam, I'm not snarking (if that comment was aimed at me), it was meant as a joke.

I agree with you Jamon, the debate on this thread has been good and posters are really being careful about what they are saying. Although I don’t think those comments are bullying, I agree that even a small element of snarkiness brings down the debate.

I agree that the vast majority of posts here are NOT bullying. Absolutely, 100%. But one or two are unnecessarily snarky, and don't advance the conversation at all. And if you're offended by something you latch onto the negative stuff first, and then the debate gets lost.

Anyone listening to Radio 5, they are discussing tags now.
Apparently giving freebies to people and letting them review creates a more honest response about the product compared to traditional advertising...so said a digital expert!

why does it have to be 'reasoned debate' were not on a radio 4 debate. It's just a 'chat'. I don't give a shit what NB etc. think of what I say.

We're

NB certainly isn't tempering her language when it comes to slagging off the whole of mn.

I agree why can't we snark? Loads of snarking goes on everywhere, it still isn't bullying.

Although I think suggesting bloggers have more babies to create more content was pushing it a bit

I think CB and her #makemotherhooddiverse campaign/movement is fantastic, just what IG needs to break through the predominantly White MC Instamums out there. I love how she is so straight to the point and unapologetic about her #ads, there are no smokescreens where she is concerned which is again fab.

I must admit though my heart sunk slightly when I saw the necklace. It just seems like a money making scheme and I'm not sure where the slogan (which I hate anyway btw) fits in with her brand? If it had've said something along the lines of motherhood being diverse I would have understood it better.

any role that puts someone out there publicly is going to court comment and criticism in some way shape or form, it would be unrealistic to expect it wouldn't. Are negative movie reviews classed as bullying? Are female journalists told they can't give female actors negative reviews as, you know, women should support women.

Goal, NB’s latest stories really go too far. So she is saying any criticism (not actual ‘hate’ or bullying) must be taken down? She seems to want to live in an Instagram totalitarian society where we all have to have photos of our feet displayed and say Friyay whether we like it or not. Does she honestly not understand the concept of free speech?

The way some of the instamums have made comparisons between criticism of them and children bullying is very interesting. I work with children and we don’t just accept that someone is being bullied because they ‘feel hurt’. That is not what bullying is. Schools are imperfect even though bullying is better dealt with than it used to be. But any accusation of bullying is investigated and we don’t just accuse people of bullying because they’ve said something (true in some opinions) which upsets someone else. When one of my pupils says ‘Miss, he’s bullying me!’ they are usually actually joking (because someone has annoyed them in a class) and they’re intelligent enough to play with the idea of using the accusation inappropriately as a joke. They seem less ill-equipped to cope with the real world and criticism than a lot of these grown women.

Gosh, not Goal.

I posted this on a previous thread. It's the best definition of bullying I know:

Rude = Inadvertently saying or doing something that hurts someone else.

Mean = Purposefully saying or doing something to hurt someone once (or maybe twice).

Bullying = Intentionally aggressive behavior, repeated over time, that involves an imbalance of power.

I still can't see how a MN poster is more powerful than an instagram influencer?

A bit speechless after watching that NB story. And not in a good way

NB appears to be spectacularly missing the point. Why are people legitimately discussing her and the ethics of her campaign? Because she has commercialised her life on the internet. If she finds a mumsnet thread triggering or upsetting, then maybe there needs to be a bit of personal responsability and insight into her behaviours and actions. If she is as upset as she says she is, then maybe stay off the threads rather than shutting down free speech. Or report any threads that amount to "bullying".