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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

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Instamums 2

999 replies

shesakeeper · 21/03/2018 19:13

Interested to read this in the Guardian today

www.theguardian.com/fashion/2018/mar/21/instagram-influencers-can-flog-stuff-all-day-but-its-weird-when-they-use-their-kids-to-do-it

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Mumofkids · 25/03/2018 21:16

Faceandpalm they are all tagged in the photo now. The bags and kaftans. Someone commented that her stories show how humble she is. I have no words.

Fruitbowl2 · 25/03/2018 21:22

Does tagging mean it's gifted? Mumofkids

MadameGrizzly · 25/03/2018 21:23

The only things NOT tagged on MOD's last post are the sunglasses, head scarf and flip flops. I think we have to assume everything else in the photo is advertising.

Mumofkids · 25/03/2018 21:25

@fruitbowl2 I have no idea with her account. But someone commented that cocobay (or whatever) had said have a good holiday so maybe the kaftans were from them, but she has added tags. To get freebies like that she would've had to properly blag, saying she was going away so I'd like to think she'd bought them. Thing is they tend to say, not an ad just live this on the rare occasion they do actually purchase things!

NKffffffff89e53fa3X12443a00721 · 25/03/2018 21:26

Gosh, mods Caribbean holiday would cost almost half my yearly salary..... Who buys these holidays? I remember when they went to Corfu and stayed at castelli house. No tags of it being sponsored or discounted. I looked it up thinking wow I wanna go there...... My jaw dropped at 7k a week. When I questioned the holiday company if it was a gifted holiday they deleted my comment. That was when I felt completely fooled. I initially started following mod because I also had my first daughter within a couple of weeks of mod having the twins. And found her relatable and she liked liberty prints as do I! But then she kept making out she was buying overpriced cubs cartel clothes, I was really suspicious about her recommendations because I never believed she was paying for it. Though I don't claim to be poor. Own my own house in London which is a similar value to their mansion. They insta lifestyle she now portrays is a fairytale.

AdidasGirl · 25/03/2018 21:27

Just had a scroll through the comments on MODs luggage post.
One stood out to me.It said "You've always been so transparent" Eh? Confused

faceandpalm · 25/03/2018 21:27

@Fruitbowl2 And I though ads were bad! I had NO IDEA all this was going on. Would this fall under ASA’s jurisdiction? What a mess!

User80656448969 · 25/03/2018 21:29

I’m pretty sure she wouldn’t have had to do any hard work blagging. The brand probably sent them with a “hope you like them!” card.

Fruitbowl2 · 25/03/2018 21:30

mumofkids I'm not sure they pay for anything! I recognise every sweatshirt MOFOD usually wear from all the small mum brands. (Credit to the pp who came up with MOFOD - sorry can't remember who it was).

NKffffffff89e53fa3X12443a00721 · 25/03/2018 21:31

DLAM also got that red monogrammed recently too. So definitely a freebie.

faceandpalm · 25/03/2018 21:32

@Fruitbowl2 Now I understand why she does the shout out for small brands every week! I’m so gullible.

NKffffffff89e53fa3X12443a00721 · 25/03/2018 21:32

Sorry *bag

Mumofkids · 25/03/2018 21:33

@user806 but how would they know in March that she would need them?!
@fruitbowl2 there was the marks ads and Boden and then the small brands. You are probably right. 😐

User80656448969 · 25/03/2018 21:35

I remember now where I’ve seen the cocobay name before. It was because DMBL40 was wearing their kaftans on her own destinology tropical holiday last year.

Mumofkids · 25/03/2018 21:35

On a safety note as previously mentioned you have MP promoting first aid for choking and FOD feeding young toddlers mini eggs!

covetingthepreciousthings · 25/03/2018 21:36

@TurquoiseTarn there's been an infographic about mini eggs being a big choking hazard on Facebook recently, so when I saw that insta story it also made me feel uneasy.

shesakeeper · 25/03/2018 21:36

She's just a midwife and mum like us guys, honest!

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User80656448969 · 25/03/2018 21:37

Ummm @mumofkids I would say there was a fairly high chance of them going on another holiday again this year so probably a safe punt for the swimwear brand 😂

AdidasGirl · 25/03/2018 21:37

I was just about to say the same thing @Mumofkids
It just shows the difference between the two accounts, and why MP is one of the only ones out of the big accounts that I still follow.

Stellastartsitall · 25/03/2018 21:38

How can anyone take mods small brand shoutouts seriously? She can't review a free gift without bias. Its unethical.

faceandpalm · 25/03/2018 21:38

@Mumofkids Thank goodness for MP!

PrincessoftheSea · 25/03/2018 21:40

I have 25 followers on Instagram. Would love to be sponsored and sent on amasing holidays. I need to work on my feed but have a messy house and only sulky teensSad

faceandpalm · 25/03/2018 21:40

@Stellastartsitall I genuinely thought she was being supportive of small brands... and I’m a fairly cynical person. I had no idea she was gifted so much of the clobber. Lesson learnt!

Stellastartsitall · 25/03/2018 21:44

@faceandpalm the only things mod buys are the stuff she doesn't tag Grin I noticed the twins used to wear some h&m stuff, but she'd never mention so. Because a shoutout from a 'influencer' isn't free.

Mumofkids · 25/03/2018 21:44

@faceandpalm I too believed that she just promoted them as a nice person. I never really look at them as although they are lovely I can never afford them...