Surely they don't need any more 'stuff'.
There were overwhelming mountains of it in numerous locations.
They are saying 'no more donations of clothes etc'
Money will be the most useful, once everyone has a change of clothes and a toothbrush - the families have nowhere to keep stuff, and the council are best putting their efforts into re-housing everyone, not storing huge and growing collections of second hand clothes.
I would guess that most of the families do not have contents insurance. Who knows what might happen concerning compensation, but that wouldn't be for months and months.
I THINK that if I had lost my home and entire contents I would want access to a computer and a phone and someone to help me very patiently get access to my bank account, my sources of income, etc.
I might want someone to let me sit in their house and use their washing machine and shower, to get the smell of smoke out of my hair and clothes.
I would like a new home asap, and help to furnish it.
Let's send money.