DD is currently a Guide, and has come through Rainbows and Brownies, in an area where they're all so over-subscribed the girls get kicked out at the end of the term when they turn 7/10 respectively (on the other hand tho, her Guide troop has struggled with low numbers). I would love to see more cooperation between packs etc, e.g. DD went to the Big Brownie Bash only because I'd been tipped off about it and her friend's mum and I managed to get something kicked off with a nearby pack. DD's Brown Owl had completely ignored it as she didn't like going away with the Brownies.
Less falling back on crafts. It seems to be what happens when no one's thought of anything else, and DD gets so bored with it.
For Guides, a bit of coaching in coming up with activities. DD accidentally (um, we forgot to pick her up) sat in on Guides when she was a v young Brownie and was THRILLED that they got to decide their own activities. When she became a Guide, in a younger and less successful troop, they were all a bit at a loss what to do with this freedom.
Outdoor stuff. The Guide troop is okay with this, they do stuff in the neighbourhood, in the small grounds of the church hall, and up the road at the Guiding HQ. Brownies were not so good - no grounds, less appropriate to just go out cos of their age, and they barely used the HQ. I was rather jealous of the nice outdoor space the 'rival' pack down the road had, but it turned out they never used it! Maybe take inspiration from Scouting - just cos girls choose not to join Scouts instead of Guides doesn't mean they don't want to do some of the same stuff.
Badges. Not because badges are amazing in their own right (I hate sewing the little sods) but because they're a jumping-off point for all sorts of activities and learning. I never understood why DD's Brown Owl seemed so determined to make life hard for herself by never doing badges with them.
Games, and a chance to let off steam. DD's not a massively physical child, but still seems to have a better time at Guides when there's been at least one ridiculous game (is this something they give you when you volunteer - a book of daft indoor running-around games with totally mad rules?!)
I love the idea of practical skills - the sort of stuff I either can't do or DD won't learn from me.