I can't believe the dust this story has created! I have just done something like this for my son's birthday party...
My kids are registered with this money website Hootloot that helps kids save up for certain goals...it also let them send cute invites to friends and families to help them out when they save and can use it to fundraise for chairity too.
When his birthday party came up we send some of these invites via the site To his classmates parents (one of which is a Bmx bike) and others were some of the charities we love and donate to.
many of them loved the idea...they could contribute throught this site via PayPal or card and could decide their own amount from £1 up.
He got few friends dedicating a tree in the woods for him (something we chose together as we re a bit hippie and obsessed with the environment), some others put money towards the bike, and another helped him sponsor a wild animal.
The website sends nice update messages and thank you emails so everything is done nicely.
I think suggesting the amount of £10 was wrong and I wouldn t feel quite bad collecting cash from his bag at school....that s quite off....but the principle was good I think, most of the parents loved the idea and didn t waste money on plasticky toys that take millions years to decompose....
Last year we all got a bit overwhelmed by the amount of gifts he got, which I don t think is at all educational and creates a sense of entitlement to material presents....
We did wonder whether it would be received badly but I have to say that because it was done in a nice way via this website and we put a lot of worthy fun causes, it has made the whole process quite lovely.
after all we ve used a wedding gift website for our wedding and that helped us so much in funding our honeymoon .... I don t think it is custom to buy a wedding present these days without fishing from a wedding list...
MK was very rude in my opinion in shaming these parents and obviously did it to get publicity (also cause it seems those emails were sent one year ago!,).
Maybe they have not asked in the right way but I definitely agree to their intentions.