To be unsure how the Mumsnet top 10 Christmas toys fits into their pink stinks campaign

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Pink cameras,pink Barbies,purple doctor kit.....

Pink Innotab,pink Lego.

Where is this fresh hell?

I see this but not the pink stuff :S
www.mumsnet.com/christmas/top-childrens-christmas-presents-2013

It's not that one,it's a square pop up on the right.

I'm crap at links let alone those that are there one minute and gone the next otherwise I would.

Will try next time it jumps up.

Have drunk a lot of mulled wine but pretty sure I saw said fresh hell.

Imagine pink stuff because no child regardless of gender would want anything pink.

I vote more mulled wine and less pink presents. The MN list above looked relatively neutral.

If it's a pop up is it not a targeted ad?

Just not sure you can run an anti pink campaign and advertise pink toys.

I'm sure pink toys are fine, as are blue, yellow and green ones. Wasn't the campaign about not targeting girls with gender stereotyping toys? I.e pink kitchen listed as "for girls" and the science kit as "for boys". Pink furbies or cameras are fine in my eyes as long as they're not begin pushed as "girls should like these are they are not for boys"

Boys like pink too. My DS used to have dolls. No biggie. Gender stereotyping hurts boys as well as girls.

Penguin you're missing the point but OP....it's not MN that are doing "Pink Stinks" The MN campaign is "Let Toys Be Toys". Different groups.

I'm not missing the point. I just think its stupid, I went onto the link and nothing pink is stated as for girls.

That's as maybe but making a huge fuss re toys that could quite easily be made in gender neutral colours being made in pink and blue versions- then advertising them eg the camera and Innotab looks silly imvho.

www.theguardian.com/lifeandstyle/cartoon/2013/dec/07/3

Surely there's more colours than that? on the link pit up I seen a green innotab.

I agree toys should be advertised to both sexes regardless of colour.

Who's making a fuss? Let toys be toys was a well thought out important campaign IMHO.

I don't get what you're after here? They did the campaign and their top toys are in keeping with that. Pink or blue toys aren't going to damage children, aggressive marketing of stereotypes may.

Are you bothered that they ran the campaign and you felt it was a fuss or that you feel they haven't adhered to the principles of it?

The whole reason for pink toys is to create a different version for girls, as though girls couldn't/shouldn't use the normal coloured version. It isn't about having a range of colours to choose from, of which pink happens to be one, it is to differentiate between girls' and boys' toys.

What Coco said.

However done some research.

Seems to be 3 campaigns.

Let Girls Be Girls seems to be MN and anti sexualisation.

Pink Stinks- nothing to do with MN??

Let Toys be Toys started from a MN thread?

Sooo as far a I can see MN aren't officially actually affiliated as such to an anti genderisation of toys campaign?

Apologies.

That said, I don't think said advert sets a great example,it kind of says MN thinks pinkifying toys is great.

Agreed that's the reason Coco. But I think with campaigns like let toys be toys we can make it about choice.

Every now and then a thread pops up with a parent asking about or talking about their DS preffering pink or sparkley stuff. It's OK for girls and boys to like and have pink glittery. It's just a colour and until we treat it that way marketers win.

Where is the list? I still can't find it :S

The idea is to make toys accessible for all so that girls and boys don't think "Ooh can't have that...wrong colour!" or in some cases "Wrong shelf"

Also, to stop the "crapification" of all things to do with girls...girls are happy to wear "boys" trainers as someone on another thread pointed out but boys won't wear girl's trainers because being seen as "girly" is a bad thing. Being seen as a tomboy isn't bad is it....why? Because girls are shite?

All this "Oh no....my son can't have a pink doll to take to school on Bring a Toy day" but my daughter can have her train because she's cool and boys stuff is cool is shit.