I am pleased that Cabinet Minister, Maria Miller, has written to the BBC about this.
www.guardian.co.uk/commentisfree/2013/jul/18/maria-miller-john-inverdale-bbc-sexist
The Mail reported yesterday that Maria Miller wrote
She told Lord Hall: ?I am writing to express my concern over the comments made by John Inverdale about Marion Bartoli, during the BBC?s radio coverage of the Wimbledon women?s final.?
She added: ?It is ... a matter of some concern to me that any comment on the looks and stature of a female athlete could be made in the context of one of the highlights of the UK?s, and indeed the world?s, sporting calendar.
?I am sure you will agree with me that it is vital that young women and girls in this country feel motivated both to take part in and to watch coverage of sport, and to know that they are included in the enjoyment of sport, and catered for by the media just as much as the male audience.
?Whilst I note that Mr Inverdale has apologised both on-air and in writing to Ms Bartoli, I would be grateful for an update on any further action that is likely to be taken following [the] complaints, and whether there may be positive steps that the BBC could take in the future to ensure that the perception of and commentary on female athletes, and women?s sport generally, are as positive and inclusive as possible.?
www.dailymail.co.uk/news/article-2367504/Ministers-war-BBC-sexism-Culture-Secretary-demands-action-presenter-John-Inverdales-comments-tennis-star-looker.html
That has put the pressure on with the request for an update on any further action that is likely to be taken following [the] complaints
But, today, the Mail reports the following
www.dailymail.co.uk/news/article-2369851/I-wont-sack-BBC-sexist-Director-general-says-John-Inverdale-learned-lesson-looker-jibe.html
"One senior BBC insider added: ?I am astonished by this. It is not the first time a Culture Secretary has criticised the BBC, but I can?t remember when they last tried to meddle in our editorial policy or disciplinary procedures. After all, our independence is protected by Royal Charter. That seems unprecedented.?