"Btw: mother's day is NOT MADE UP BY CARD COMPANIES! It's been part of the Christian calendar for many years and was one of the exceptional times when staff and even captive slaves were given time off to celebrate "mothering Sunday""
Nope an American lady called Anna Jarvis
"On May 12, 1907, two years after her mother's death, Anna held a memorial to her mother and thereafter embarked upon a campaign to make "Mother's Day" a recognized holiday. She succeeded in making this nationally recognized in 1914. The International Mother's Day Shrine was established in Grafton, West Virginia to commemorate her accomplishment."
But Jarvis later became fed up with the commercialisation of the holiday
"By the 1920s, Anna Jarvis had become soured by the commercialization of the holiday. She incorporated herself as the Mother?s Day International Association, trademarked the phrases "second Sunday in May" and "Mother's Day", and was once arrested for disturbing the peace. She and her sister Ellsinore spent their family inheritance campaigning against what the holiday had become. Both died in poverty. According to her New York Times obituary, Jarvis became embittered because too many people sent their mothers a printed greeting card. As she said,
Ann Jarvis said "A printed card means nothing except that you are too lazy to write to the woman who has done more for you than anyone in the world. And candy! You take a box to Mother?and then eat most of it yourself. A pretty sentiment."
So although the day was not made up by card companies it was hijacked by them and other commercial interests.
As for me, my partner promised me breakfast in bed and that I would be pampered today. I had a wisdom tooth extracted two days ago and havnt been too well.
Guess what I'm up having made my and DD's breakfast. 
On the plus side DD has already told me "I love sooo much mummy, Happy Mothers Day"

Oh the one that gets all the attention on mothers day here? Well that would be my narcissistic mother. Yep I have the flowers, card and plastered on smile ready.