To not understand why I can't buy my daughter underwear in Asda?

[tabulahrasa]

She's nearly 12, and does indeed need a bra, Asda have stopped selling them (so they informed me) because of the hoohaa about them at the end of last year.

I think girls should be girls, I really do and thongs for children are objectionable, as are leopard print bras or lots of other things.

But in what way is it useful for a child with enough breasts to warrant a bra to just not be able to buy one?

She feels physically and emotionally more comfortable wearing a bra...with one on she can carry on playing without being uncomfortable or feeling uncomfortable.

How is just getting rid of bras under a 32 back useful?

YANBU
Shock horror young girls of all shapes and sizes and quite a range of ages develop breasts!
This is not sexualising children it's just a fact of life.
The choice of non underwired unpadded and lightly padded (that DD1 said were the most comfortable when her breasts were tender) is dreadful!
Basically it's M&S Angel or nothing and often because DD wants a 36, sodding postage. (Bigger or smaller than a 32/34 and you have to be really lucky instore).

Oh and why, oh why can't we have a twin pack of plain white. Having to buy 4 to get two school bras

I don't think that this was a result of a "silly campaign" but a result of Asda overreacting (or more likely, as Sue said, a shop assistant in Asda whinging about the campaign).

The campaign was not against bras for young girls, it was against the selling of clothing that was too adult for young girls. There is a huge difference.

And there is also a difference between bras that are a bit thicker ie. tshirt bras and the kind of things that some shops were selling, that were designed to look <a class="break-all" href="http://www.google.co.uk/imgres?q=padded+bras+for+children&hl=en&sa=X&biw=1600&bih=785&tbm=isch&prmd=imvns&tbnid=lnW4Uk9TalIKJM:&imgrefurl=news1.capitalbay.com/news/120789.html%3Fprint&docid=oZ6gH3UPs7nGNM&imgurl=i.dailymail.co.uk/i/pix/2010/10/12/article-1319757-0B93E4D7000005DC-242_468x566.jpg&w=468&h=566&ei=r5svT66JCY36sgbjuqDdDA&zoom=1&iact=hc&vpx=373&vpy=126&dur=3&hovh=247&hovw=204&tx=118&ty=134&sig=111439346351319771401&page=1&tbnh=141&tbnw=110&start=0&ndsp=31&ved=1t:429,r:1,s:0" rel="nofollow" target="_blank">sexy

OrmIrian - the Debenhams ones I saw in store were around £16, but you got a free pair of matching knickers. Online they were 20% off, but no free knickers. So comparatively pricey, but not as much as Bravissimo.

these M&S ones aren't too bad for the price but the cup size doesn't go above a B. :(

op I suggest you try peacocks. They seemed to have quite a few small bras in the teenage section, though I didn't look closely at the sizes.

gamerwidow I agree they are expensive. I never buy them full price because I am tight love a bargain, I buy half price or less from brastop.com or in Debenhams sale.

For those of you looking for small back/large cup, try this:

www.bouxavenue.com/lingerie/bras

Fab stuff!!

sorry www.bouxavenue.com/lingerie/bras

O.P., shop assistant in George was telling the truth, they did indeed stop selling the smaller size bras because of negative comments being made in the press AND customer complaints about the smaller bras. The bras were NOT padded but moulded but they still received complaints..... keen to be seen as pro active in this matter they pulled the product within weeks on a mass product recall

moulded or padded are just as bad. Why mould or pad bras for young girls?

One thing I did notice in my abortive bra-search in Matalan was that the only range that has almost sold out in the teenage bra section was the only one that was plain white cotton with no padding or moulding. The other rails were still full. Hope they get the message.

not sure to be honest, they where like t shirt type bras

I bought dd a very lightly padded bra in TKMaxx - she wants to hide her very prominent nipples - she's only a 30 a/b so it's not to make her breasts larger looking but actually seems to smooth out the pointyness of them.

ormIrian they sell moulded/padded bras in smaller sizes because that is what many young girls prefer to wear, because they feel more comfortable in them, not more 'sexual'. They hide the nipples better.
That is what I am going to buy for my daughter shortly, though obviously not in Asda's due to the annoying 'campaigners' that think they know best.

I have giant breasts (36J's) so it makes my nipples and aureoles almost flat as the breast tissue smooths it out - on dd her breasts aren't full of fat yet and she has very thick and pointy aureole's and then nearly 3/4 inch nipples.

I'm sure when she gets some fat in her breasts they won't be so pointy but right now they're triangles.

And yet some people still seem to think that a bra made out of thicker material is the same thing as a peep hole bra from Anne Summers.

The thicker bras (I'm loathe to call them padded tbh as I think of padded as meaning the pads that push breasts up) are better for protecting tender beasts and yes hide nipples better at an age where she's a bit self-concious about them.

There's a massive difference between having a layer of something between breasts and clothes and full on lacy padded bras.

And yes more White ones would be handy, lol, DDs got a couple with patterns and things like monkeys on them, because they quite often come in twin packs, but of course she can't wear them under her school shirt...

It just seems a shame that instead of looking at what they're making and how they're marketing it they've just done a massive overreaction and got rid of something that's needed at the same time.

Padded bras are the sort with a 'fillet' under the breast. The type we want for our developing girls is 'T-shirt bras'. If ASDA can't tell the difference and label them as such then that's their loss.

It's actually an inconvience for some customers. Luckily I have other shops within reach that do sell the things I want to buy but some people may not. Still the campaigning busybodies can give themselves a pat on the back.

its just more pc gone crazy though isn't it

thongs=disgusting

small normal bras=not disgusting

Yes thicker bras make girls look slightly more grown up, and if your the least developed of your peer group you might welcome this.

However if you asked DD1 at 11/12 what bra she wanted she'd have said the "padded" sort because they felt most supportive especially doing PE. For about 6 months her breasts were really tender.
They also stopped any giggly I can see your nipples nonsense.

At 14 she's confidently grown in to her curves. She doesn't any longer need the physical or phycological protection the thicker bras give. Now she wears thick ones when it's cold and thin ones when is hot

fatlazymummy
It was not the campaigners' fault that Asda overreacted. If you scroll back and look at the links that I posted earlier, you will see the difference between tshirt bras and the padded bras that were complained about.

I would buy tshirt bras for my DD. I would not buy cheap looking pink and black lace push up bras.

If the companies are too lazy to work out what their customers actually WANT, then they can hardly complain about loss of sales.

Really? The one's I saw were massive and hard to the touch. THey would have made any girl's breasts look very protuberant. And they are uncomfortable IME.

It was quite bizarre to be honest, the Asda bras where plain molded in pale pink and white and where perfectly serviceable for school, I bought them for my then 14 year old daughter.

At the time some worrying reports of various retailers selling inappropriate clothes / underwear for children appeared in the press. All of a sudden Asda had a large amount of complaints about their bras and then pulled them.

To be honest it seems they had a knee jerk reaction instead of checking with a bigger cross section of their customers. Like a few people have said their loss......