really all this outrage over an advert on tv?!! i dont get, it, tbh i thought the little boy in the spider? costume was quite sweet, he looked cute, but it wont make me buy from littlewoods or spend money i dont have on presents.
my kids know that father christmas delivers presents and fills their stocking but that the big presents are from mum/dad, relatives etc and they also know that they wont get something if we cant afford it/dont think its suitable so my 12yr old WONT be getting the ipad touch that we A, cant afford and B he doesnt need and it wouldt only get broken/lost/stolen at school. he will suck it up and be happy with what he gets tho.
children can be influenced by adverts but we as parents can educate them as well, my own 9yr old saw an advert for hex bug nanos the other day, which he likes but even he commented that they are overpriced for what they are and woudl probably get lost/broken easily so he now doesnt want them.
my 3 yr old wants a lotso bear tho and the particular one that he wants is now out of stock in the uk so ihave managed to get a relative to get him one in the US and send it over, bizarelly its actually working out cheaper! other than that he hasnt asked for anything but his little face saying 'father missmass will bring me a lotso bear' would make me move hell and earth to get him one, sucker that i am!
ultimately my kids will be happy if there dad doesnt have to work christmas day, cant see that happening tho.
you can turn a tv off, record stuff and fastworward through an advert, or watch another channel.