What? Why the snide comments? I was in M and S today and think Per una has some lovely stuff. Ok, it's a bit middle of the road and I don't actually own any, but I'm about to move into the M and S demographic (bit old for Topshop, too short for Zara, too cheap for Jaegar) and, perhaps, need to have it explained to me why I can't wear it.
I LOVE M and S and think it's pretty much the best shop ever (ahhh, if Waitrose sold clothes). I cried, yes, actually cried when I came back from two years in a deprived part of Africa and first entered the food section.