GreenStinkingStumpSleeves
how very smug and self satisfied you appear.
So, as governor....im not pulling rank because Im a volunteer. i do not "merely" work at at CC, I give up my time freely and willingly to ensure that I am a critical friend to the childrens centre. Thats what a governor does. That means I have no vested interest in playing the system to get more funds to run useless courses that people wont attend. I dont have to pat myself on the back and congratulate myself and pretend Im doing great. I have to keep an eye on the strategic role of the CC within the wider community.
My responsibility is to ensure effective use of taxpayers money in reaching the people surestart was intended to reach.
As before, our classes are full, but we are not having a lot of sucess reaching some families - instead the classes are full of the "worried well" middle class and affluent families. On paper, we could claim to be a real sucess story. In reality, we are not.
This is not just our childrens centre - its recognised that this is a common problem across the country. This is compounded by the issue of our catchment area - we are covering a deprived area (in bottom 40%)and also covering an area in the top 99th centile for deprivation.
Id love to hear how others are tackling this problem- as stated, we run classes, we offer personal invites, we have free creches, we go to the families in a big bright bus, we are finally making some inroads with local HVs who are starting to refer people...but still there seems to be a barrier.
We did make big inroads with our traveller sites by going to them with a bus. We are now trying to reach out to an isolated community without public transport by doing the same. we've had some sucess with a handful of families, and hoping that they will encourage their friends along.
But on the estate where we are based, where we are within walking distance of many of the families....we cannot get them in the door.
You imply that we have given up, become jaded, and we are pathetic.
Clearly. No ideas here. No innovation.
It doesnt work in some areas to say "if you run it, they will come". They dont. Its our role to find out why, and keep trying different ideas and techniques and methods until we can reach out to them.
But you know what, you can carp on about how pathetic I am, or you can share the secrets of your sucess.
...what are YOU doing that makes a difference?
...how are you attracting hard to reach families?
...what courses are you running?
...what is your CC's demographic profile?
...how effective is your public transport system to get to you? If poor, how do you get around this?
...How do you advertise courses?
...How do you get young/teenager mums through the door?
...Who's referring to you... - hvs? GPs? Social Services? Playworkers? Churches?
...What are your most popular events?
...What time do you run things - day / afternoon / evening?
...When is the most popular course time?
...Do you charge for courses or are they all freebies?
...Do you run events over the school holidays?
Do share....