Some of the shops mentioned have already closed a lot of their branches - WHSmiths, FatFace, Paperchase. I don’t think there are any FatFace branches left in London and think it may go bust this year (maybe to be saved by Next, Joukes style). Ditto White Stuff. Seasalt have a slightly different proposition re their ethical credentials and some of the plain stuff is not so bad. It’s those jazzy tunics that offend, but there’s a market.
Boots and M&S have split personalities, on the one hand you get nice, bright, modern stores selling premium beauty (in Boots’ case often with 20% off) and I’ve always found the click and collect very efficient. On the other in some towns the branches are old, too small with poor range and not enough staff, in Boots’ case like some kind of 1950s pharmacy. New Look is similar in that you get some great, spacious stores with lots of choice and then some tiny branches too. Like two different shops.
Matalan is currently under threat but am surprised it’s lasted this long. I actually quite like it, especially for homewares, but the lights in my local one have been dimmed for years (like it’s permanently just about to close for the day) and the branch in Oxford Street is dire.
River Island I don’t get at all, everything seems unnecessarily overdone except for the jeans. They have closed branches recently too.