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Original poster

Fed up - utterly - with hearing about sodding Father's Day

29 replies

WildRosie · 15/06/2022 21:30

There is no escape. It's everywhere and worse than ever this year, it seems. I don't recall such rabid enthusiasm or commercial cashing-in for Mother's Day. Can't it just piss off forever?

Thankyou. I needed that. As you were.

OP posts:
Quadrilingual · 15/06/2022 21:31

I hear you. It's so hard when you've lost a father. I delete about 6 emails a day about it.

mnahmnah · 15/06/2022 21:37

I’ve hardly noticed it this year to be fair. There’s cards in shops. But there’s always cards in shops for various occasions.

mnahmnah · 15/06/2022 21:38

And I should add that I lost my amazing dad years ago and kiss him terribly. But Father’s Day doesn’t bother me.

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teaandtoastwithmarmite · 15/06/2022 21:38

I haven't heard much about it either but I get it as my dad died almost 2 years ago and it was his birthday last week as well

mnahmnah · 15/06/2022 21:39

Miss him!! Although of course I would give anything to give him a hug and kiss

NotKevinTurvey · 15/06/2022 21:41

WildRosie · 15/06/2022 21:30

There is no escape. It's everywhere and worse than ever this year, it seems. I don't recall such rabid enthusiasm or commercial cashing-in for Mother's Day. Can't it just piss off forever?

Thankyou. I needed that. As you were.

It’s every bit as big for mothers’ day. What’s your actual issue with fathers’ day being a thing too?
If you have little ones it’s normal to gat them a card and a little present for them to give to their dad, just like it’s normal for him to do for you.

Inklingpot · 15/06/2022 21:49

Fathers’ Day gets far less attention than Mothers’ Day. I don’t really see a reason to begrudge people celebrating it and I’m not sure why some posters are using the fact their father is no longer with them to complain about it.

Generally speaking, I’m not a fan of any retail-driven celebratory day, but it strikes me as particularly curmudgeonly to whinge about Fathers’ Day.

Allthestarsabovemyhead · 15/06/2022 21:55

You’re wrong, mothers day is way more popular than Father’s Day. A lot of companies will usually email you asking if you want to opt out of mothers/Father’s Day. I haven’t heard anything about Father’s Day anywhere. I feel more for mother’s or fathers that have lost children.

Original poster
WildRosie · 15/06/2022 22:02

My old man died two years ago but that isn't the issue for me. It's the adverts for booze and restaurants and silly gifts that grate. I suppose it's one curse of social media these days; a broad and far-reaching platform for commercialism and consumerism. And there's the glib, condescending taglines instructing you to show your father/stepfather/foster father (delete as appropriate) how much you really care. Utter bollocks. And lining someone else's pockets at the same time. It's worse than Christmas.

Needless to say, Father's Day does have value and significance somewhere but I can do well without the blanket saturation and I doubt if I'm the only one.

OP posts:
NotKevinTurvey · 15/06/2022 22:07

WildRosie · 15/06/2022 22:02

My old man died two years ago but that isn't the issue for me. It's the adverts for booze and restaurants and silly gifts that grate. I suppose it's one curse of social media these days; a broad and far-reaching platform for commercialism and consumerism. And there's the glib, condescending taglines instructing you to show your father/stepfather/foster father (delete as appropriate) how much you really care. Utter bollocks. And lining someone else's pockets at the same time. It's worse than Christmas.

Needless to say, Father's Day does have value and significance somewhere but I can do well without the blanket saturation and I doubt if I'm the only one.

But why only for fathers’ day? Why out if all of these sort of things does this one annoy you?

Georgeskitchen · 15/06/2022 22:09

But nobody is forcing you to participate. Why shouldn't children young and old celebrate their Dad's on fathers day ?

balalake · 15/06/2022 22:10

I would not single out Father's Day alone, but do not like the ramping up emotionally of events. 'Big' birthdays, stag/hen weekends, Halloween, are three that come to mind.

worraliberty · 15/06/2022 22:14

I had no idea it was Father's Day on Sunday until I saw someone on MN mention it yesterday. No-one else in my house realised either.

Mother's Day and Valentine's Day are normally far more widely advertised.

Original poster
WildRosie · 15/06/2022 22:16

It isn't just Father's Day. Anything in our calendar which provides a shameless opportunity for cashing in is repugnant. My point is that this year, from my perspective, FD is being marketed and force-fed with more vigour than ever before and I don't understand why. If I'm mistaken then fair enough but this is how I see it.

OP posts:
Emmelina · 15/06/2022 22:16

Yep, it’s literally in your face.
case in point, the ad that's currently sitting between your post and first reply 😬

Fed up - utterly - with hearing about sodding Father's Day
toastofthetown · 15/06/2022 22:18

I only learnt it was Father’s Day this weekend earlier this week because of a text from my mum asking if I had plans. I’d assumed it was next weekend. So fair to say I haven’t noticed a huge marketing push myself. I did for Mother’s Day this year though.

I wonder if some of it is that Mother’s Day is on different days in the UK and US, but Father’s Day is the same, so the same volume of traffic but spread. I know I often have a mini panic in May that I’ve missed Mother’s Day.

britneyisfree · 15/06/2022 22:18

I haven't seen a single thing and only remembered as we got married on Father's Day and our anniversary is coming ip so I googled to check. Lucky I did too as I need to grab a card from our little one.

I never celebrated Father's Day before having my daughter as I don't have a dad. My DH lost his dad when I was pregnant so it's a bittersweet day for him.

OneFrenchEgg · 15/06/2022 22:22

I've had so many emails and ads on Fathers Day this year. Maybe post Covid? Like restaurants and beer and chocolate etc, can't be targeted by my searches as my dad dies when I was a young teen and I actively avoid it!

AnneLovesGilbert · 15/06/2022 22:26

Sorry if you’re having a hard time. I haven’t noticed as much stuff around Father’s Day as valentines, Easter or Mother’s Day this year. But if it’s particularly annoying you for some reason you’ll be noticing it more.

I like days to celebrate people I care about so what I have seen doesn’t bother me though the angles some companies are using are a bit desperate and tangential.

It’ll be over soon for another year.

StarDolphins · 15/06/2022 22:28

I hear you! I’m fed up with it too. Having to do something for my Ex on behalf of my DD is just another job on my (long) to-do list. I can’t afford to take him out for a meal so I suggested he come here & our DD can give him his card & make him a homemade pizza……

”I’d prefer a roast dinner”

well you know what, don’t be ungrateful & I’m only doing out of duty.

I just don’t want the hassle of having to even do this, I’ll be glad when it’s over☹️

AngelinaFibres · 15/06/2022 22:32

My dad died 5 years ago. I miss him but time moves on. My youngest son has just become a dad and this will be his first father's day. His little boy has brought such joy. My dad had a long life. I wish he had had longer but we have no control over that. He would have been absolutely terrified of covid so I am glad he missed it all.

rainsunsnow · 15/06/2022 22:36

I'm overseas just now so will miss Father's Day. I don't feel pressure to buy lots of stuff and the simple card and chocolates I've bought my dad are waiting with my mum to give him on my behalf.

Agree that companies whip up a spending frenzy especially online but I just ignore it, also my parents have never expected large gifts for such occasions.

MyFieldOfFucksIsBarren · 15/06/2022 22:45

I've always been sensitive to fathers day since my dad opted out my life. I think advertising has increased over the last twenty years but I don't think this year is worse than any others, maybe a bit more jarring as we've had two covid years when it was a bit harder to promote family get togethers and going out but I'd say it's probably similar to 2019.

tobee · 15/06/2022 22:51

I keep getting emails from various companies asking me if I don't want to hear about Father's Day. Seems a bit wrong way round to me .

AmISpeakingAnotherLanguage · 15/06/2022 23:10

While I agree it’s full on - whatever the occasion - this has been the marketing in our lives for a long time.

15 years ago (god I feel old) I worked in the marketing department for a very well known gifting company. We were paying for banners/pcc/affiliate deals all over the job for everything from Christmas and Mother’s Day to National Kissing Day, and grandparents day 🙄(not enough eye rolling emojis to cover how I felt about these)

i think we are just more aware and cynical these days. Probably a bit like when we thought influencers were genuine and not actually like a big MLM 🤣