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Feminism: Sex and gender discussions

Sexist and dangerous Samaritans ad

590 replies

Meadowbird · 25/02/2024 09:19

https://twitter.com/samaritans/status/1760599123923722266

A really bizarre ad - encouraging lone women to approach disturbed men on deserted train station platforms and ask them out for a coffee. What could possibly go wrong? They also will become sexier if they do apparently.

https://twitter.com/samaritans/status/1760599123923722266

OP posts:
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21
BadSkiingMum · 25/02/2024 14:38

@MinnieCauldwell
Oh jeepers, I had not opened that thread because, well... But I managed to find the post about the Samaritans while shielding my eyes from the rest of the screen.

To give a veiled description, a young female volunteer was expected to be supportive to a man who regularly demonstrated unusual behaviour during his visits.

That is shocking and I really, really hope it wouldn't happen today. But I'm not optimistic.

NeighbourhoodWatchPotholeDivision · 25/02/2024 14:38

willWillSmithsmith · 25/02/2024 14:37

What’s that got to do with this ad?

It's replying to your post, where you took issue with mine.

Megifer · 25/02/2024 14:38

"Unfortunately in some situations, they’re just not able to which is when intervention can be needed."

And if no one intervenes its someone else's fault, which is the underlying message and utter bollocks.

I can't remember the last time I saw a campaign that targeted the person having a difficult time. They are all quite literally "someone else could have prevented this" now.

And in the samaritans case, that someone is a woman. Colour me surprised.

OldCrone · 25/02/2024 14:37

MrsSkylerWhite · 25/02/2024 14:31

And if she hadn’t seen him and really thought the man was about to do something terrible?

It's quite clear that she can see him.

Sexist and dangerous Samaritans ad
willWillSmithsmith · 25/02/2024 14:37

NeighbourhoodWatchPotholeDivision · 25/02/2024 14:35

Everyone looks fine without make-up!

Nevertheless make-up is a multi-billion pound industry, because people (mostly women) still buy it. Why? Because it makes an appreciable difference to how women look, and the difference is viewed as socially positive!

What’s that got to do with this ad?

MurielThrockmorton · 25/02/2024 14:36

@potato57 Manchester? That happened to a friend of DD's

MrsSkylerWhite · 25/02/2024 14:36

Some aren’t.

willWillSmithsmith · 25/02/2024 14:36

MrsSkylerWhite · 25/02/2024 14:04

willWillSmithsmith

But why are there two visually different versions of this woman in the first place?”

It’s a simply a method often employed in drama, etc. to represent internal dialogue because otherwise, some people simply wouldn’t understand.

There are various different versions of all of us.

I think adults are quite capable of understanding two opposing internal dialogues without the person having to look visually different.

MrsSkylerWhite · 25/02/2024 14:36

@willWillSmithsmith

**
Her face looked perfectly fine in the no make version though.”

I thought so too. Had to go back and look at the ad again. Been called disingenuous : I,m really not. Hadn’t noticed the apparently obvious difference on first watch. Find (presumably) other women making “sexy” “frumpy” judgements a bit odd, tbh. I just see other women, don’t really take much notice of their appearance. Unless they’re in a ball gown and tiara in Lidl, obviously.

NeighbourhoodWatchPotholeDivision · 25/02/2024 14:35

willWillSmithsmith · 25/02/2024 14:29

Her face looked perfectly fine in the no make version though.

Everyone looks fine without make-up!

Nevertheless make-up is a multi-billion pound industry, because people (mostly women) still buy it. Why? Because it makes an appreciable difference to how women look, and the difference is viewed as socially positive!

MrsSkylerWhite · 25/02/2024 14:31

And if she hadn’t seen him and really thought the man was about to do something terrible?

OldCrone · 25/02/2024 14:30

MrsSkylerWhite · 25/02/2024 14:28

Disturbia81
Yes the advert is a great idea, we should all be more thoughtful.
Just don't use a lone woman approaching a man.

She’s not alone? There’s another person who looks like a member of staff approaching, too: who in a real life situation would probably take over.

It would be more responsible to show the woman approaching the staff member and telling him about her concerns.

willWillSmithsmith · 25/02/2024 14:29

NeighbourhoodWatchPotholeDivision · 25/02/2024 14:26

This ad is employing a form of Halo Effect to communicate which course of action is the good, morally correct one.

The Halo Effect is normally seen when people ascribe positive personal qualities to attractive people, because we subconsciously assume that beautiful things/people are good. In this ad, the change in her clothing and make-up signals that what she is doing/advocating is morally correct.

Research has found that attractiveness has a positive “halo effect”, where people tend to attribute socially desirable personality traits to physically attractive individuals. Several studies have documented this “attractiveness halo effect”, with most research using western samples. This study sought to examine the “attractiveness halo effect” across 45 countries in 11 world regions. Data was collected through the Psychological Science Accelerator and participants were asked to rate 120 faces on one of several traits. Results showed that attractiveness correlated positively with most of the socially desirable personality traits. More specifically, across all 11 world regions, male and female faces rated as more attractive were rated as more confident, emotionally stable, intelligent, responsible, sociable, and trustworthy. These findings, thus, provide evidence that the “attractiveness halo effect” can be found cross-culturally.

Springer

Her face looked perfectly fine in the no make version though.

MrsSkylerWhite · 25/02/2024 14:28

Disturbia81
Yes the advert is a great idea, we should all be more thoughtful.
Just don't use a lone woman approaching a man.

She’s not alone? There’s another person who looks like a member of staff approaching, too: who in a real life situation would probably take over.

NeighbourhoodWatchPotholeDivision · 25/02/2024 14:26

This ad is employing a form of Halo Effect to communicate which course of action is the good, morally correct one.

The Halo Effect is normally seen when people ascribe positive personal qualities to attractive people, because we subconsciously assume that beautiful things/people are good. In this ad, the change in her clothing and make-up signals that what she is doing/advocating is morally correct.

Research has found that attractiveness has a positive “halo effect”, where people tend to attribute socially desirable personality traits to physically attractive individuals. Several studies have documented this “attractiveness halo effect”, with most research using western samples. This study sought to examine the “attractiveness halo effect” across 45 countries in 11 world regions. Data was collected through the Psychological Science Accelerator and participants were asked to rate 120 faces on one of several traits. Results showed that attractiveness correlated positively with most of the socially desirable personality traits. More specifically, across all 11 world regions, male and female faces rated as more attractive were rated as more confident, emotionally stable, intelligent, responsible, sociable, and trustworthy. These findings, thus, provide evidence that the “attractiveness halo effect” can be found cross-culturally.

Springer

Examining the “attractiveness halo effect” across cultures - Current Psychology

Research has found that attractiveness has a positive “halo effect”, where people tend to attribute socially desirable personality traits to physically attractive individuals. Several studies have documented this “attractiveness halo effect”, with most...

https://link.springer.com/article/10.1007/s12144-022-03575-0

MrsSkylerWhite · 25/02/2024 14:26

Megifer

But they should run alongside campaigns that focus on the individual recognising shit ain't right with themselves and where they can get professional help.”

Absolutely agree, the two aren’t mutually exclusive and people should try to take responsibility. Unfortunately in some situations, they’re just not able to which is when intervention can be needed.

I just don’t see what others are seeing. To me, it’s just a woman having a dramatically portrayed internal dialogue about whether she should intervene.

anothernamitynamenamechange · 25/02/2024 14:23

Actually some of the suggestions people are making here - get a member of staff if you are worried about someone but don't feel safe approaching them/phone police in an emergency/use a different topic of conversation than getting coffee are probably much better than the actual Samaritan's advert - because they give people a way to help that is actually actionable in real life.

AlisonDonut · 25/02/2024 14:22

Perhaps the woman should just forget about catching the train, and give up her job and spend all her time and money on opening mental health support groups for men. Or just shag him to pop a smile on his face.

Disturbia81 · 25/02/2024 14:20

MrsSkylerWhite · 25/02/2024 14:11

Megifer · Today 14:07
**
I'm just getting so fucked off with this shit overall.
**
All these campaigns are "oooh if only someone had asked if they were ok". Like that stupid guilt trippy one at the football ground. It's always someone else's responsibility is the underlying message of these campaigns.
**
But that campaign by the Samaritans is another level. What on earth were they thinking?
**
This has actually enraged me like I've never felt before.”

Simple interventions can make a big difference, though. Of course it’s everyone’s right to take that decision based on their instincts, experience, the circumstances, location, etc.

really don’t see the problem though with publicising how effective a few words can be when someone is in crisis. It would be a much worse world if no-one helped anyone else if they felt able to.

Yes the advert is a great idea, we should all be more thoughtful.
Just don't use a lone woman approaching a man.

Baircasolly · 25/02/2024 14:17

@MrsSkylerWhite the problem isn't in showing ways to help, per se. The problem is in actively encouraging women to ignore every fibre of their being which is screaming out "this isn't safe".

There are lots of safer ways to intervene. It would have been safer in this instance to alert station staff (much safer, in fact, because they could have alerted signallers/drivers that there was a risk). If someone falls into open water, the advice is to never put yourself at risk trying to save them. This ad seems to be saying exactly the opposite.

Megifer · 25/02/2024 14:16

MrsSkylerWhite · 25/02/2024 14:11

Megifer · Today 14:07
**
I'm just getting so fucked off with this shit overall.
**
All these campaigns are "oooh if only someone had asked if they were ok". Like that stupid guilt trippy one at the football ground. It's always someone else's responsibility is the underlying message of these campaigns.
**
But that campaign by the Samaritans is another level. What on earth were they thinking?
**
This has actually enraged me like I've never felt before.”

Simple interventions can make a big difference, though. Of course it’s everyone’s right to take that decision based on their instincts, experience, the circumstances, location, etc.

really don’t see the problem though with publicising how effective a few words can be when someone is in crisis. It would be a much worse world if no-one helped anyone else if they felt able to.

I have no problem with campaigns that suggest checking in on FRIENDS or FAMILY could help. But they should run alongside campaigns that focus on the individual recognising shit ain't right with themselves and where they can get professional help. There's an underlying tone of "if only someone else had helped them they might not have jumped" or whatever, when, if that situation happens, friends and family are told it wasn't their fault (I should know). So which is it?

This Samaritans campaign is as dangerous as it is stupid as it is guilt trippy.

MrsSkylerWhite · 25/02/2024 14:16

If only real life could be autocorrected.

Meadowbird · 25/02/2024 14:15

Sorry MrsS - autocorrect!

OP posts:
MrsSkylerWhite · 25/02/2024 14:15

I do like Skylark, though. May name change . Perhaps I am easily manipulated after all 😁

MindHowYouGoes · 25/02/2024 14:14

MrsSkylerWhite · 25/02/2024 14:04

willWillSmithsmith

But why are there two visually different versions of this woman in the first place?”

It’s a simply a method often employed in drama, etc. to represent internal dialogue because otherwise, some people simply wouldn’t understand.

There are various different versions of all of us.

Why are they wearing different clothes?

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