Official Complaint to Mumsnet

Shocking. I'm shocked...

So they've done all that customer insight, yeah, and made some sex toys to allegedly fill a gap in the market (sorry) and solve a customer need. They will have talked to women and new mothers in focus groups and looks at survey data and presumably they have been lurking on Mumsnet threads. They must have a really shit customer insight team, sack them Creepy Smile business.

With all that insight data, they probably know quite a bit about what women go through after child birth but are utterly and hideously tone deaf to the whole bottle v breast feeding theme yet decide bottles are the best icon to run their publicity campaign with. They/them Muppets.

Well its no surprise to learn shreks ear was designed by two men.

@ValerieDoonican why not! If it's been unilaterally decided that sex is now in active!

I'm half tempted to buy it and do a review but:

A. No.
B. THIRTY FIVE QUID?!?

Nobody is 'binary'. We're all 'non-binary' in personality. There's actually no such thing as an internal 'woman' feeling or a 'man' feeling (sorry Shania).

Sex, however, is immutable.

You have a womb and are therefore a woman (or possibly a girl) just like every other adult human female on this planet.

@ShreksEars it almost sounds a bit Peter Tatchell, if you get my meaning 😒

😂

Haha @YesitsBess . We'll put an end to this creepy inappropriate patronising woman-erasing 'partnership' if we have to post on every single thread on the goddam forum. In fact, why don't we start lots of threads with titles about rimming, butt plugs, cock rings, BDSM et cetera, and just post about our disgust with the minty-feathery-stroker people on those?

I agree that 'Gentle exploration' is a very weird term to use when targeting mothers.

I love how all of the threads about this topic from every board are now all missing from active, but the thread about rimming is on page 1.

EVERYTHING IS FINE. GO ABOUT YOUR BUSINESS.

There is something very wrong with juxtaposing baby bottles with sex gear

You can, of course, choose whatever gender identity you wish.

Your sex, not so much. That remains female.

And now this shite appears on Instagram too, and I didn't even click on anything before to have it repeated on a loop. I have blocked the account on Insta. Wish I could block it here too.

It reminded me of what Germaine Greer said years ago - that a woman's role, whatever she's going through in her life, is to remain fertile, appetising and sexy, whatever her age (might have been in her book The Change).

Only women have wombs.

Pain free exploration?

Generally by the time we've become mothers we've done a decent amount of fucking and masturbating already, thanks. Patronising wanknuggets.

Im happy with using the terms men and women. Anyone offended by that needs to get a grip…

@MrsDanversGlidesAgain exactly! I was half way though a long angry post about this earlier when my phone died, so thank you.

Puts me in mind of those creepy older men who tried to persuade teenage me that I just didn't really know what I was missing, declining to sleep with them, and they could show me, if only I would 'relax' about it. Bleurgh

You mean it's exclusionary, femphobic and misogynist. Only a misogynist incel would agree with the wording. Perhaps worry about telling those who wet their pants when people 'misgender' them to get a grip... They're the bed wetters who freak out when they're called by their own sex.

Btw there is no such thing as a 'non binary person'.
HTH.

Mumsnet are tagged in the brand's Instagram post using baby bottles as bullet points about the benefits of a vibrator.

Which means that the social team at Mumsnet saw the baby bottle bullet points in question and thought it was fine and on brand.

Grim.

"The wording is perfectly fine, it's inclusive and those offended really do need to get a grip.

-non binary person with a womb"

@discobrain do you believe Ilsa Bryson is a woman? Genuine question (with a yes or no answer)

I do love a good frother.

19 pages of posters saying 'WTF, mumsnet.'

One person popping up saying 'perfectly OK, you're the one with the problem, posters.'

Sorry to disappoint.

I do agree the toy looks like one of those air freshener wotsits though.

I wonder if that was on purpose? Designed for mums, so if it happens to be left on a mantelpiece, grandma might just think it's a Shrek based air freshener?

😬

You are free to reject womanhood if that's what feels most comfortable for you but you do not have permission to erase the language of my reality.

You appear to want acceptance for your own position but are incredibly, rudely dismissive about the way women feel.