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To warn you not to use this awful company

34 replies

Somnambule · 22/06/2026 13:39

Shamelessly posting here for traffic. I foolishly bought an outfit from Lune London - not going to share a link as I don't want to boost their algorithm. I should have read the reviews first. They are basically a scam company.
They sent items which were not what I'd ordered, and such appalling quality there's no way anyone in their right mind would have wanted them - like something you'd buy from a cheap costume shop. When I tired to request a refund, there was a lot of back and forth and sending of photos, which they eventually responded with an offer of a partial return (25% plus the rest in vouchers) - but I would have to send the items back at my own expense.

Having read the reviews by this point, I know what was coming - I would be asked to return them to an overseas address which would cost so much as to make the return pointless. I asked them about this and was assured that no, it's a UK address.

After several more emails, with me quoting various bits of consumer law at them, they agreed to a full refund when I returned the products, and said they would send the address in another email... surprise, it's in Canada. I pointed out that I'd been lied to in a previous email and got an "oops, our bad".

At this point I told them to forget it and I'd take it up with trading standards on Monday (today). This morning I got an email offering full refund on the item they admit they never sent - no return needed - and a 75% refund for the other. I accepted this as I've had enough of this now. A couple of hours later I received a 50% refund for item 2, not 75%, and have been told my "request for a refund" for the other item is awaiting approval (never mind the fact that they offered it). I am not holding my breath, but at the same time I'm not going to let them have the last word.

Basically, their entire business model is built on sending shoddy, incorrect products that are not as advertised, and then making it impossible to extract refunds from them. Do not be enticed by the nice photos on their website. I normally have the sense to avoid this sort of nasty fast fashion and I'm embarrassed to have got sucked in. Back to vinted!

Edited for a million typos - I'm on the bus.

OP posts:
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Jessie3394nc · 09/07/2026 13:31

This reply has been deleted

This has been deleted by MNHQ for breaking our Talk Guidelines.

Somnambule · 22/06/2026 18:41

Darragon · 22/06/2026 18:13

We’re getting about 2-3 threads a day about “insert company name here London” being a scam. It’s getting tedious and I wish MN would ban these thereads.

How strange you'd want to ban them - if you're not interested surely you can just ignore them, like I ignore at least 75% of content on Mumsnet?

OP posts:
Lovelynames123 · 22/06/2026 18:40

Do a charge back with your bank if you used a debit card, similar happened to me and I got a full refund through my bank

Somnambule · 22/06/2026 18:39

Abustedflush · 22/06/2026 17:38

@SomnambuleI admit I felt like a numpty to be conned, but lessons learned all round. But what’s also really annoyed me I have 3 pieces of junk that someone may decide they like when I drop them off at a charity shop, but in all likelihood will end up going into an awful waste dump somewhere in the world. Such a waste of precious resources. I’m not an ‘over shopper’ and usually wear out clothing rather than think of items as disposable fashion.

Yes this is exactly how I feel! I'm usually so careful not to feed the destructive beast that is global fast fashion, and I feel like I've really let myself down here.

OP posts:
TY78910 · 22/06/2026 18:36

Darragon · 22/06/2026 18:13

We’re getting about 2-3 threads a day about “insert company name here London” being a scam. It’s getting tedious and I wish MN would ban these thereads.

I’m glad you’ve noticed this too

LaliqueSaltGrinder · 22/06/2026 18:16

Darragon · 22/06/2026 18:13

We’re getting about 2-3 threads a day about “insert company name here London” being a scam. It’s getting tedious and I wish MN would ban these thereads.

No, they definitely should not ban them. The more awareness the better. Scroll past if you're not interested.

(And I'd wager there are a lot more threads about Keir Starmer and the football).

LaliqueSaltGrinder · 22/06/2026 18:14

It was coming up as a legit website amongst shops like all Saints, Hobbs etc when I was googling a specific item

Yup, I googled "pink boho maxi dress" and the sponsored results had several scam dropshipping sites:

York Fashion
Hudson and Clarke
Alba Muse
Emilia Rose
Lune London
Montleigh

They are everywhere.

Darragon · 22/06/2026 18:13

TY78910 · 22/06/2026 14:42

Did you not post this word for word last week?

We’re getting about 2-3 threads a day about “insert company name here London” being a scam. It’s getting tedious and I wish MN would ban these thereads.

LaliqueSaltGrinder · 22/06/2026 18:09

Thread on Style and Beauty about spotting these sites (it's not hard if you know what you're looking for).

https://www.mumsnet.com/talk/style_and_beauty/5544308-spotting-scam-websites-before-buying?reply=153032722

Key things : Trustpilot. Reverse image search / Google lens. If you don't know what those things are and how to do them, you better learn.

Trading Standards are not interested as they have no power over these businesses which are all Chinese.

Spotting scam websites before buying | Mumsnet

They're proliferating at a ridiculous pace. People on here keep linking to them as suggestions. I'm generously assuming they do it in good faith but,...

https://www.mumsnet.com/talk/style_and_beauty/5544308-spotting-scam-websites-before-buying?reply=153032722

Wiseplumnet · 22/06/2026 18:02

Similar experience, I never order from companies that pop up on fb now.

tinyspiny · 22/06/2026 17:56

I never buy from anyone online without checking trustpilot first .

Abustedflush · 22/06/2026 17:54

@EnjoythemoneyJanei completely agree, and using places like Mumsnet helps raise awareness.

EnjoythemoneyJane · 22/06/2026 17:46

Threads on this subject are started regularly, OP, and unfortunately the company you’re calling out won’t exist for long - it’ll be a scam based in China with a European (or in your case Canadian) address that is likely nothing more than a rented PO box.

The websites churn very quickly, spamming social media and shopping feeds, making a quick killing, then disappearing. The same companies will pop up again almost instantly with different names and new branding, along with false addresses for non-existent physical shops, some backstory about how long they’ve been in business, and a load of fake glowing reviews.

Beware the ‘business closing’ ads as well - usually with some schmaltzy story of how a long established small business/family concern sadly needs to close its doors, and is therefore selling off all its lovely jewellery or clothing at knockdown prices.

They avoid Trading Standards because they do actually send out the items - it’s just that they’re nothing like the clothes pictured (usually badly made from very cheap fabric and of slightly bizarre size and fit). They never specify fabrics in the listings, and make it appear that returns are UK-based (though it’s never explicitly stated). Virtually everyone tries to return the clothes, only to find they have to go back to China, which will cost almost as much as the value of the items.

Unfortunately it’s not until it happens to you that you become aware of the scam - and then you can see them almost everywhere you look and realise how easy they are to spot. When you know, you know!

As PPs have said, Trustpilot is your friend and one of the few reliable ways of vetting online companies. The only upside is that you’re unlikely to get caught out again.

Abustedflush · 22/06/2026 17:38

@SomnambuleI admit I felt like a numpty to be conned, but lessons learned all round. But what’s also really annoyed me I have 3 pieces of junk that someone may decide they like when I drop them off at a charity shop, but in all likelihood will end up going into an awful waste dump somewhere in the world. Such a waste of precious resources. I’m not an ‘over shopper’ and usually wear out clothing rather than think of items as disposable fashion.

Morepositivemum · 22/06/2026 16:50

People honestly need to get back to shopping in brick and mortar stores. This is the third type of warning I’ve heard this week!

Jackiepumpkinhead · 22/06/2026 16:47

I had a similar issue with a company pretending to be UK based, but were actually based in China. I wanted to return the damaged items I received and just gave up in the end. I was either speaking to an AI bot or a wind up merchant. I eventually got a refund by requesting a ‘charge back’ on my credit card, as advised by a nice poster on MN. The item was less than £100 so I couldn’t make a section 75 claim. I always check Trust Pilot now.

TheLette · 22/06/2026 16:30

I chargeback regularly (but only when someone is ignoring the law ofc!). Gives me great pleasure frankly as the retailer gets charged an admin fee by the bank. You should try to get a refund first by contacting the company but that's often futile with overseas companies.

Somnambule · 22/06/2026 16:21

TheLette · 22/06/2026 15:15

You just need to raise a chargeback via your bank the instant they refuse to refund as per your legal rights. Don't put up with this nonsense or waste your time.

Thanks - didn't know I could do this and will contact my bank today

OP posts:
Somnambule · 22/06/2026 16:20

Abustedflush · 22/06/2026 15:19

I posted about something similar a few weeks ago but I ended up with a very satisfactory resolution thanks to my bank. Here’s the link if anyone else is interested and/or ends up getting scammed by rogues.
https://www.mumsnet.com/talk/_chat/5533105-sharing-my-good-news-story?reply=152487524

Thanks - will read this. It hasn't occurred to me to contact the bank as I didn't pay with a credit card, so assumed there was nothing I could do.

Lessons learnt - always check the reviews and always pay with PayPal. Or alternatively, just stop buying shit off the internet. This wasn't actually a FB address though, I do avoid those. It was coming up as a legit website amongst shops like all Saints, Hobbs etc when I was googling a specific item.

OP posts:
Somnambule · 22/06/2026 16:17

TY78910 · 22/06/2026 14:42

Did you not post this word for word last week?

Always one! No, I have never posted this before.

OP posts:
Abustedflush · 22/06/2026 15:19

I posted about something similar a few weeks ago but I ended up with a very satisfactory resolution thanks to my bank. Here’s the link if anyone else is interested and/or ends up getting scammed by rogues.
https://www.mumsnet.com/talk/_chat/5533105-sharing-my-good-news-story?reply=152487524

Sharing my good news story! | Mumsnet

Last month I ordered 3 blouses from a store that kept popping up on Facebook. They were described as linen and were very much my style. The 3 blouses...

https://www.mumsnet.com/talk/_chat/5533105-sharing-my-good-news-story?reply=152487524

TheLette · 22/06/2026 15:15

You just need to raise a chargeback via your bank the instant they refuse to refund as per your legal rights. Don't put up with this nonsense or waste your time.

ThinkImGettingNarky · 22/06/2026 15:14

If unsure if a business is legit I now usually ask ChatGPT. It checks and gives summary of reviews too.

Although tbh, I generally just aim to buy a few decent / fairly expensive items per year - endures good quality, great fit and last years. No headache from shoddy retailers.

ChocolateApples · 22/06/2026 15:03

Ugh. It's so frustrating. I want to be able to shop at new places and maybe support a smallish business. But there's always the worry of something scammy like this. The website does give the impression that it's a UK business. And a picture of a shop, where they don't have branches.