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AIBU to feel overwhelmed by skincare routines becoming another pressure?

143 replies

GimmieABreakOr3 · 30/04/2026 12:59

I’m mid 30s - plastered all over my social media (Instagram & Facebook) seems to be a bombardment of 10 step skincare routines, everyone going on about what products they’re using, glass skin, Korean skincare, this serum, that serum, snail mucin, glycolic pads, salicylic pads, this moisturiser, that spf…

I just feel like it’s become another obsession for girls and women to fixate and obsess over. Do others agree?! If it’s not our weight, it’s how our pores, lines, skin texture. Enough already.

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GimmieABreakOr3 · 08/06/2026 18:09

Well, well, well… just saw a bbc report on this very issue, and they’ve coined iy “cosmeticorexia” ! I knew what I’d observed wasn’t healthy !!!

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pepayfelix · 04/05/2026 18:16

I love skincare. I am probably quite shallow but I can happily spend hundreds of pounds and many hours researching and doing my routine. It makes me happy. The minute it feels like pressure or is unenjoyable in any way, I will stop.

Iwanttobeafraser · 04/05/2026 16:13

I don't understand? You agree that there's no need to buy into hype? so why are you concerned about it? I mean, there are people who buy into it, but I don't think people are doing it against their will. It's people who like it and are interested.

Just like I couldn't give a flying monkey's about my own starter and making my own sourdough.... but lots of people do. So even though I see loads of content on this, I don't think I, or most people I know, feel pressurised by it?

GimmieABreakOr3 · 04/05/2026 16:06

Iwanttobeafraser · 04/05/2026 15:54

You can't have it both ways. If you have problem skin then yes, you have to look into options to make it look and feel better. And yes, that might result in social media posts.

But you don't have to buy into the crazy 50 step routines either.

That’s what I’m saying…….

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Iwanttobeafraser · 04/05/2026 15:54

GimmieABreakOr3 · 04/05/2026 09:53

What happens if you have acne or problem skin though? I feel a lot of people who are like “I use nothing,” “just soap, water and soap on a bit of Nivea moisturiser” are the lucky ones among us who have never experienced acne, or rosacea….

You can't have it both ways. If you have problem skin then yes, you have to look into options to make it look and feel better. And yes, that might result in social media posts.

But you don't have to buy into the crazy 50 step routines either.

Usernamenotav · 04/05/2026 12:18

I dunno, I quite like having nice skin. You don't have to do any of this stuff.

TheSmallAssassin · 04/05/2026 11:00

readingismycardio · 30/04/2026 18:06

I’m almost mid 30s too. I strongly believe the only things that you need are: spf, hydration and retinol of some form. End of.

Nobody needs retinol.

Sartre · 04/05/2026 10:59

To be fair my Gran is in her 80s and she’s always used skincare. She wouldn’t call it a wanky “skincare routine” but she does tone, cleanse and moisturise plus uses SPF daily including lip balm. Her skin is amazing. It’s partially that I guess and her good diet, plus she’s never smoked or drank. Definitely not genetic, her sisters are chain smokers and look horrendous.

I agree it’s a bit overblown at the minute and I don’t think anyone needs 500 different products. It is another way to make money ultimately, by making women feel shit about themselves. Get off social media.

Owly11 · 04/05/2026 10:56

Skin care is a euphemism for how to slather loads of crap on your face that will result in loads of skin problems requiring further 'skin care' products. Social media is one long advertisement of other people and products. Why let it into your life? It causes stress, anxiety, depression, FOMO, envy etc all completely unnecessary.

Wexone · 04/05/2026 10:52

DappledThings · 04/05/2026 10:13

This is me today. Not great, not terrible either. Definitely not a problem that I feel needs fixing with expensive creams and faffing. I don't give it much headspace.

My husband has Roscea and used to do what you do what happened to him was that it spread to his eye lids and ended up having very painful surgery to remove it as it could have affected his eyes. his surgeon told him he has to look after his skin condition or it could have more serious issues further on. he doesn't have an extreme routine but he looks after it now and never ever skips a day of spf. spf spray is in his van in his office always with him

DappledThings · 04/05/2026 10:47

21ZIGGY · 04/05/2026 10:19

But to someone else they could be so worried about their skin and what other people were thinking about them and so they want advice. Everyone's different. Who knew. It's not a competition to care the least.

I know. No problem with anyone who does care. But the question OP asked was whether anyone with "problem" skin didn't care so I was just providing an example of someone

PollyBell · 04/05/2026 10:22

It is a choice no one is foves to do it i have never had a routine not every woman i know does, msybe dont live your life by the internet?

21ZIGGY · 04/05/2026 10:19

DappledThings · 04/05/2026 10:13

This is me today. Not great, not terrible either. Definitely not a problem that I feel needs fixing with expensive creams and faffing. I don't give it much headspace.

But to someone else they could be so worried about their skin and what other people were thinking about them and so they want advice. Everyone's different. Who knew. It's not a competition to care the least.

Iwanttobeafraser · 04/05/2026 10:17

I am interested in skin care and cooking so my social media feed has loads of stuff on that because the algorithm has figured that out. DS is interested in fitness and health and cat videos so his social media has loads on those things. DH is interested in music and entertainment and DIY so.... you guessed it... that's what his social media feed is plastered with.

Re skincare, I AM interested, but not in the complicated crazy shit so I just scroll past those posts and then stop when a post is somethign i'm interested in. Usually osmething like, "10 second eye make" or "Best all-in-one-serums" because I AM interested, but am not spending hours on anything!

DappledThings · 04/05/2026 10:13

This is me today. Not great, not terrible either. Definitely not a problem that I feel needs fixing with expensive creams and faffing. I don't give it much headspace.

AIBU to feel overwhelmed by skincare routines becoming another pressure?
DappledThings · 04/05/2026 10:08

GimmieABreakOr3 · 04/05/2026 09:53

What happens if you have acne or problem skin though? I feel a lot of people who are like “I use nothing,” “just soap, water and soap on a bit of Nivea moisturiser” are the lucky ones among us who have never experienced acne, or rosacea….

I have rosacea and mainly just ignore it. My face gets washed in the shower. Sometimes it's really red all day. Sometimes it's red and covered in bumps and little spots. Sometimes it's fine. I have no interest in spending time or money trying to fix it.

GimmieABreakOr3 · 04/05/2026 09:53

Didyousaynutella · 03/05/2026 22:02

The only thing is important is daily spf. The rest is just peripheral frivolity. My most basic routine when life is busy is cleanse in the shower, moisturise and then add spf. Or use a moisturiser with spf. To be honest I don’t even cleanse before bed most nights. I know this is t ideal. But cleanse and a nice moisturiser before bed is nice. My skin has aged very well I think because i have worn spf every single day since the age of 18. I have faffed around with all the other stuff on and of but that’s been the only thing I have really stuck to.

What happens if you have acne or problem skin though? I feel a lot of people who are like “I use nothing,” “just soap, water and soap on a bit of Nivea moisturiser” are the lucky ones among us who have never experienced acne, or rosacea….

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GimmieABreakOr3 · 04/05/2026 09:51

Saw this today and it pretty much summed up my feelings on this… 😂

AIBU to feel overwhelmed by skincare routines becoming another pressure?
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JLou08 · 03/05/2026 23:14

For some women and girls, skincare is a bit of a hobby. Having nice soft fresh skin and nice smelling products can be a nice sensory experience. Getting the glass skin look and/or doing nice make up can be an art. You don't have to partake in it, and although I'd agree that beauty standards can be harmful to some people, I also think for others it can be good for their wellbeing.

Dweetfidilove · 03/05/2026 22:07

happybug1234 · 30/04/2026 13:37

I agree, hair nails, facials, eyebrows, eyelashes, pedicures, Botox. The beauty standard is so high for women. Problem is if you don’t conform you look comparatively rubbish!

it puts a lot of pressure on women financially and emotionally.

At 44, I feel no pressure to conform.
I was in a pub today and the botox glass look, trout pouts and overly shine skin made me glad I don't.

In my biased opinion, the women who didn't have the 'look' were not the ones who looked rubbish.

Didyousaynutella · 03/05/2026 22:02

The only thing is important is daily spf. The rest is just peripheral frivolity. My most basic routine when life is busy is cleanse in the shower, moisturise and then add spf. Or use a moisturiser with spf. To be honest I don’t even cleanse before bed most nights. I know this is t ideal. But cleanse and a nice moisturiser before bed is nice. My skin has aged very well I think because i have worn spf every single day since the age of 18. I have faffed around with all the other stuff on and of but that’s been the only thing I have really stuck to.

Nogimachi · 03/05/2026 21:58

happybug1234 · 30/04/2026 13:37

I agree, hair nails, facials, eyebrows, eyelashes, pedicures, Botox. The beauty standard is so high for women. Problem is if you don’t conform you look comparatively rubbish!

it puts a lot of pressure on women financially and emotionally.

Oh you don’t. Fake brows, lashes and Botox is a particular look and it’s not a good one. You can look groomed and attractive without any of these.

Nogimachi · 03/05/2026 21:56

I’m in my 50s, I have brilliant skin and all I have ever done is wash my face with water (or take makeup off with micellar water or Dermol) and use Oil of Olay. My mum (now nearly 80) and late grandmother were the same.
You don’t need to strip down your skin twice a day and expose it to multiple products but diet, enough sleep and not too much sun are key.

GimmieABreakOr3 · 01/05/2026 13:33

BauhausOfEliott · 01/05/2026 11:04

Someone having different interests to you doesn't make it 'obsessional'. It simply means they enjoy skincare/beauty and like to experiment with products. Not sure why that's a probem for you.

If you're 'OK not to follow such a routine', why do you feel 'overwhelmed', as you call it in your thread title?

Essentially, you're just judging other people for liking something different to you and daring to talk about it.

If you actually read my previous posts, you will see that it was an AI generated title.

There is also a difference between liking and enjoying something and being obsessional. I created this thread as a talking point of the skincare trend that I feel has become a point of fixation for many women and wanted to discuss it. So far, the majority of posts are “ignore it then” or “change your algorithm” - that is not the point of my thread. Apologies if the title is somewhat misleading. I would like to post some examples, but I’m not sure how to do it without exposing my Instagram username.

For me, I feel it’s a recent phenomenon to be so heavily focused on “tweakments” and skincare in this way. However, I also understand that this kinda marketing has been around for years in various other forms.

It was more of a discussion thread… maybe I shouldn’t have posted on AIBU. I wanted to explore the aesthetics pressure that women experience and how (I feel) it is currently being reflected by ordinary women and girls (not always influencers) in 2026 on social media… It was something I observed.

I don’t only look at this stuff, I also have lots of other random things pop up in my algorithm :)

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