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To want to ban Friends Lego?

(203 Posts)
chippednailvarnish Tue 02-Jun-15 09:01:10

I know it's been done before, but I'm just looking at Lego for DD's upcoming birthday and I'm most put off.
Why are most of the Friends sets which appear to be marketed at girls just so crap? There's a popstar dressing room set, a recording studio, a popstar limo, a shopping mall, a food market and the all important hair salon.
Why do Lego produce such dross aimed at girls, but the sets marketed at boys are so much more inclusive of a wider range of interests?

meglet Tue 02-Jun-15 09:02:35

yanbu. I've 'accidentally' lost the lego friends mini figures too. silly little lollipop heads.

whatsthatcomingoverthehill Tue 02-Jun-15 09:07:40

There's also a vet clinic, ranch, tractor thing, lighthouse, jungle rescue...

ghostyslovesheep Tue 02-Jun-15 09:08:54

but playmobil instead

prorsum Tue 02-Jun-15 09:09:27

It's is highly annoying but I do have some Friends sets for my nieces and they love them. They can be quite complex to put together.

Lego took quite a beating when they introduced the range and their response was informative. Can't remember exactly but it was to do with the different ways girls and boys play. My nephew builds his Lego once, then dismantles it and does his own thing. Nieces build then play with the structure as is.

Lego is very boy centric on the whole. How do you think they should accommodate girls? I can't really make up my mind on this one.

DisappointedOne Tue 02-Jun-15 09:09:31

Banned in our house and I'm not sorry. Lego is lego. Doesn't need to be made girly. (DD prefers Star Wars lego anyway.)

DisappointedOne Tue 02-Jun-15 09:11:45

Lego is very boy centric on the whole. How do you think they should accommodate girls? I can't really make up my mind on this one.

WTAF?! Boy-centric?!

DD has sets that are buildings, sets that are cars, diggers, lego movie sets, star wars sets and massive boxes of random bits that she uses to make any thing she likes. WTF does being a boy or a girl have to do with that?!

DisappointedOne Tue 02-Jun-15 09:13:28


DawnOfTheDoggers Tue 02-Jun-15 09:14:01

Message withdrawn at poster's request.

Artandco Tue 02-Jun-15 09:14:39

Really? Don't see a problem, mine are both boys and have some friends pink/ purple Lego, and some from other sets . It's all just Lego

trice Tue 02-Jun-15 09:14:52

Dd only ever builds spaceships with Lego. Those friends sets would annoy her. My niece on the other hand will not play with anything that is not pink or princessy. She likes the new elves series too because 'fairies!'. It takes all sorts as marketing teams know.

spidermanswoman Tue 02-Jun-15 09:15:26

Dd has a couple of the houses which can be built in three different ways. She's also got a car and the school. She loves them so yabu.

prorsum Tue 02-Jun-15 09:15:37

Lego introduced a range for girls which is selling like hot cakes so I assume being a boy or girl does make a difference. We have different experiences of boys and girls playing Lego. Shocking right. My neices showed no interest in Lego until the Friends range came out, though I tried.

SaucyJack Tue 02-Jun-15 09:16:21


I find your attitude misogynistic tbh.

Toys are toys.

Girls and stereotyped "girls" interests are not less worthy than boys or their stereotyped toys.

ghostyslovesheep Tue 02-Jun-15 09:16:26

why is it dumber down to have girl figures and pink? it's still lego

It's up to the child if they want it really - I have a house full of babies, Monster High Dolls and hello Kitty - she also has cars and plays footy - they are toys - she is being raised by a feminist mum I am sure I can educate her

chippednailvarnish Tue 02-Jun-15 09:17:21

I don't think Lego was boycentric, but it is now. I used to love Lego before it was purposely aimed at a particular sex. It's a construction toy, so clearly the purpose is to build the items and then play with them. You don't need pink packaging to do that.
And why is there only one "professional" set in the Friends series? Are girls destined to either become a vet or spend their days in shopping malls or juice bars?

Wristy Tue 02-Jun-15 09:17:54

When we were younger (3 girls) we had boxes and boxes of Lego bricks. No sets, no 'instructions'.

We still loved it. Just buy the bricks and let her decide what she wants to build.

prorsum Tue 02-Jun-15 09:18:29

Why is is dumbing down to introduce a range for girls. I know there are many aspects that some may find questionable but if they enjoy what is the problem.

Only1scoop Tue 02-Jun-15 09:18:40

Yabu dd loves the horse farm and market she has. It's set up next to her police station and diggers.

chippednailvarnish Tue 02-Jun-15 09:19:02

Disappointed that picture sums up how Lego was when I was younger.

038THETA Tue 02-Jun-15 09:19:28

There is more profit to be made by reinforcing than by challenging gender stereotypes and cultural constructs which tell us that girls and boys play differently ‎

AmberNectarine Tue 02-Jun-15 09:19:54

YANBU, Lego friends is shit. The people can't even sit in vehicles FFS.

GormlessNormTheGardenGnome Tue 02-Jun-15 09:20:13

My DDs haves tonnes of the stuff, courtesy of PILs .I can't stand the stupid pink shit. Not to mention the Disney Princess lego. They came back from the PILs with a lego Elves set last week though. The figures are still the same stupid shape as Friends but it seems to be slightly less pink shopping mall airhead rubbish.

Only1scoop Tue 02-Jun-15 09:20:23

Just mix it up a little and don't let a pink box bug you so much.

puddock Tue 02-Jun-15 09:21:04

Wouldn't touch Lego Friends with a bargepole. As a child I never imagined that the little boxy yellow people were specifically male, so Friends felt like something of a slap in the face! smile

They have introduced a new range called Lego Elves - primarily aimed at girls it would seem - which I have a little more time for. If you think thinks like jewels and magical creatures would appeal to your children, maybe take a look? My son really covets Azari's Magical Bakery - there's also a castle/ship/treehouse (though also a spa)

If they're not into vehicles, how about one of the 3-in-1 creator kits that feature animals? DS has a nice one that's a monkey/bear/kangaroo with a bonus toucan..

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