So, I’m being made redundant from my job after 18 months with the company. I’ve got my consultation meeting this afternoon and, honestly, I’m feeling pretty gutted and anxious about it all.
I’m already applying for every job I can find, but in the meantime, I’m trying to think practically about other income streams too.
I’ve got a little side business doing children's parties. I’ve got the website, branding, equipment, and everyone who sees the idea seems to love it (I teach them to make soaps and bath bombs). The problem is… I have no idea how to actually reach parents and get bookings consistently!
I’m not naturally salesy and I feel a bit awkward posting everywhere. I’ve tried a bit of Instagram/Facebook, but it’s hard to know where the right audience is.
For those of you who’ve run small businesses aimed at parents/kids, where did your bookings actually come from? Facebook groups? Schools? PTAs? Word of mouth? Paid ads? Something else?
I’d really appreciate any honest advice from parents about where you discover local party companies and what makes you actually book them.
Feeling a bit overwhelmed today, so any practical tips would mean a lot