Frustrated with colleague changing my work

[Wenchaboo]

I write content marketing for a business, and a colleague publishes my work. She changes the content before it goes live. It is great to have a fresh set of eyes to pick up typos etc. She's re-written an entire post, changed an introduction, changed a conclusion, changed a headline, changed wording when it's really down to preference. The precise topic that I planned is all muddled.

I have marketing goals so I need to create messages that are useful to specific audiences. She takes out product benefits. I explain why the phrases are important, and she ignores my requests. I've had to chase her for a few days to put the phrase back in. The campaign goes live without the changes. It's very frustrating. I've explained my concerns to her and our manager. And it hasn't made a difference to date.

What would other people do?

Oh ffs. Seperatley.

Just tell her it is the final cleared version to be uploaded as it stands, but make sure it is without errors and get someone else to proof the final version. I get the impression she will be waiting for an article with errors and then be too busy to take it down from the site for edits.

Print the original and her edit side by side and give them to your boss in a one to one. Explain the issue, demonstrate the issue. Getting your own logins in great buy you shouldn’t have to.

I used to have this. I’d write a clinical piece for our company magazine/website and the marketing person, who ran the website always felt it necessary to alter something to, in her words, ‘make it less clinical’. In doing so she invariably rendered it factually incorrect. I kicked up such a fucking stink about her dumbing down my professional articles she was almost frightened to breathe in front of me. 😂