There are many of us who create digital scrapbooking kits, card sheets and other paper crafting projects that are sold as digital downloadable products and this will affect all of us who do it to bring in a little extra pocket money or are trying to run a small business.
None of us want to register for VAT and go through all the hassle of recording every single detail of those from the EU and then submit VAT returns, we just don't earn enough to warrant it - nor do most of us have the resoursces to create a system that collects all the necessary information needed to fill in these VAT returns. It is absolutely ridiculous and foresee many many online stores selling digital resources like this closing down.
At the moment the advice we are being given is to change our digital downloads to physical goods and that way we can choose which countries we ship to (blocking the EU countries) but that then means we would have to email the buyers their links to download the items which is old hat and very time consuming.
Those who are able to block the EU countries via their online stores can do so if they use Zencart or something similar.
Those who sell through platforms/market places (third parties) have to check if their platform/website hosts will take on the VAT burden. Etsy so far have not declared their intentions and seems likely to be that they will not.
The most annoying thing is that these big third party websites such as Etsy have known about this change for months and have done absolutely nothing to put anything in place or have any decent advice to give their sellers except to turn digital products in to physical products. Those who sell hundreds of kits on Etsy will have an enormous task to change their files over in this way, let alone the extra costs of hosting the download files.
I only found out about all this when I joined Etsy just a few weeks ago and saw it in their forums. I was gobsmacked. Only now has it become urgent for information so people like to me know where we stand.
What I can tell you is that if you sell in the UK to the UK or everywhere else except the EU it's fine but you will need a system in place in order to block the countries from the EU.
Only websites where you can install something like Zencart can you block these countries.