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Business Name?

39 replies

KatieMac · 02/01/2004 20:27

As it's the New Year I have decided to start a new business idea (hijacked from Twiglett).

I am an already a childminder (with not enough children )and I thought I could provide Ad-Hoc Childminding. You know for stay at home Mums or maybe Mums who work part-time. They don't want a regular childminder, but occasionally want to go to lunch unaccompanied, or to Dr's/Hosp without the children, or even the hairdresser or gym. so I thought I'd advertise that I would do this sort of minding.

I would charge a registration fee (to cover the contract costs) then a minimum fee and an hourly rate. But the fees would have to be paid to reserve a place (up-front),

Problem is I don't know what to call it Occasional Minding or Ad-Hoc Minding sound to casual.

Any Ideas?

OP posts:
Janstar · 05/01/2004 14:03

Suits You

KatieMac · 05/01/2004 14:23

I'm halfway between Norwich and Yarmouth.

Anyway I have decided not to use a name, but advertise
'We have a range of contracts including Full-time, Part-time, School Holiday and Occasional Minding'
and to try and publicise it by word of mouth, and if that doesn't work try a heavy duty advert campaign (ie not just a poster in the PO window! )

OP posts:
katierocket · 05/01/2004 14:26

katiemac - you should think about doing some PR too - I'm sure local paper would be interested in the story and is effectively free advertising.

KatieMac · 05/01/2004 14:43

There are aparently real problems for Childminders advertising. You are basically saying that you are a woman at home with children. So this may make you a target for unscrupulous people.

When I trained I was advised to trade under a different name as you can find addresses from the electoral register from your actual name.

OP posts:
Twinkie · 05/01/2004 14:48

Message withdrawn

SenoraPostrophe · 05/01/2004 14:49

Didn't think of that. But surely parents would like to know where you are? A vicious circle really.

Just one thing though - the word "contracts" sounds a bit odd to me in this context. At least it would sound odd in a small ad - it'd be OK in the yellow pages. Don't know why, but I think it would put me off.

KatieMac · 05/01/2004 14:55

Cos I live in the country, there are already C/M in the towns were dentist/Doctor etc are, so am doubly careful about treading on toes!!!

Not sure about another word for contracts...will think on it

OP posts:
efmach · 05/01/2004 15:20

What about....'Poppins'....if you get my drift?

Pimpernel · 05/01/2004 18:14

I like efmach's Poppins idea - how about Katie Poppins? Or any other two-syllable girl's name ending in an 'y' sound (except Mary!) if you didn't want to use your own name.

If your business is going to spread by word of mouth, I can see people saying 'My dd's going to Katie Poppins for a couple of hours', but I don't think the same would be true of Escapaid.

Pimpernel · 05/01/2004 18:17

oops, sorry, I've just read the bit where you say you don't want to use a name any more!

SueW · 05/01/2004 21:08

This reply has been withdrawn

This has been withdrawn by MNHQ at OP's request.

CountessDracula · 05/01/2004 21:14

Don't use Penny Poppins, she may sue you!

KatieMac · 05/01/2004 23:18

Absolutly love Katie Poppins - it works on so many levels (well at least two! ) So I think I'll use it.
Also really like the options rather than contracts

SEE I knew Mumsnet would solve 'all' my problems!!!!

Thanks everyone I really appreciate it

OP posts:
KatieMac · 05/01/2004 23:27

Or even Katie Pop-Ins

OP posts:
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