I think cross sex roles are often really fun for the actors, so I can see the appeal. It's rarely convincing though.
Years ago I saw a student production of The Merchant of Venice where the roles were all played cross sex. There was some explanation for it but the real reason I believe was that they had more female students, and they wanted to give them a chance at some larger roles.
It was not badly done, but none were convincing. And as a viewer, you were always noticing the way in which they weren't convincing, be it the "men's" hands being too small, the brow ridges on he women, the voices being all wrong, the way they walked.
So altogether while it was probably a useful project for the students, it was only moderately successful as a production of the play from the audience's POV.