@lightand
Never underestimate the power of advertisers.
But without G.C. published comments, they won't know that anyone objects to bearded rapists in women's wards and refuges, any more than the policy makers of
every political party do. (Apart from Tories, and I suspect it's idleness, not ideology, that stopped them)
There again, the sole aim of advertisers is to spend the client's money... apparently for years every detergent advertiser believed women think like men: Therefore, what else could motivate them, if not competition? Therefore, every advertiser used a patronising male voice to instruct women to use this, or that, soap powder, for the purpose of having whiter washing than neighbours, (who would slink away ashamed, defeated, and humiliated).
After twenty or so years, someone tried the peculiar idea of asking women what they like about soap adverts. Women said they hated the lot of them, hated a man telling them how to do laundry, hated the nastiness of the competetive angle. What they valued were things like not fading (the harsh whiteners ruined colours), and having things next to theirs, and their children's skin, which were not harsh, washing-wrecked, allergenic-rash producing..... After decades, and with women virtually the sole purchasers of the product, this was the first time anyone (men) asked.
I noticed a current campaign to get children eating vegetables..... 100% male steered, obviously. The basis is that vegetables are evil, intent on destroying the world, so we must defeat them by consuming them. Pow! Pow!. Wierdly, they chose a girl actor to menace a couple of peas on a fork, aggressively threatening them "You're going down", and grimacing at the camera as she eats them
Someone has been paid to create a tv advert with the message "Vegetables are nasty" "Vegetables want to harm you" "Vegetables are the enemy of the human race" "Put evil vegetables in your mouth"