Reporting Primesight billboards

[ShotsFired]

I have just seen this genius idea on FB:

"So if the intent of advertisers needs to be analysed - That means there should be no adverts for alcoholic drinks (as they know it might encourage alcoholism and might make alcoholics feel unsafe) - there should be no adverts for credit cards (as it might encourage people going into debt and might make people in debt feel unsafe) - there should be no advertising for fast food (as it might encourage people to become obese and make obese people feel unsafe) etc etc - Its a complete and utter nonsense.
Maybe we should contact the advertising company Primesight and critique each one of their billboards and point out how each could potentially make someone somewhere feel "unsafe" and ask for them to be removed?"

I used the map tool and I have a good 6 or 7 boards within striking distance of home. I'm sure I can find something to be offended about on most of them.

Reports can be made on their website www.primesight.co.uk/contact/
or by Twitter twitter.com/primesight

They want to be completely right-on? We can help!

You could also contact Advertising Standards if you think ads are sexist and therefore putting women at risk.

Sex sells. This would hit them hard - and would have the added bonus of getting rid of signs you wouldn't want anyway.

At the very least, even if they won, the appeal process would cost them.

What is the map tool?!

Yes! I have reported stuff to the ASA before. They make some odd decisions, but on the whole are pretty fair and balanced.

What is the map tool?!

Go to buydirect.primesight.co.uk/search/-0.8019999999999907/53.264481315948984/6?priceMin=0&priceMax=5000&pe=0&sd=&ed=
(or if that doesn't work - Advertise With Us -> Book online)

Tick all the boxes on the left and zoom into where you live. Clickable 'pins' will pop up showing you the exact location and details of the board.

I don't know. I feel like they've been hung by Harrop. Yes it would been good if they had left it up but once he'd started and said it was by a transphobic hate group they would have been rushing to cover their backs

Posie even said we did it because we knew this is what would happen so they were expecting it to be removed by primesight

I feel rather sorry for them... I don't think Posie wanted to put them out of business (Harrop just hangs anyone he can)

Then they need to come out and say ‘sorry, we jumped the gun and didn’t know what we were talking about’.

Mumsnet and their advertisers have been targeted by Harrumph and his ilk for years, but have had the balls/good business sense to try and not fuck women over.

Thanks for the link op.

That site is useless on a mobile! Blimey how can they have such a crap website in 2018?

Thing is the debate is on the news, people who perhaps don't usually get involved are talking about it and making up their minds... and if the company used goes bust I think that would lend to people falsely assuming it was a hate group because its supporters campaigned so hard against them for removing it

I

I know MN is mighty, but I don't think we're going to put them out of business.

It's more to make them pause and use their bloody heads rather than blindly agreeing with something because it is trendy. As a pp said, sex sells, but sexism isn't trendy. If they're going to be woke, they can be even-handedly woke.

I think it's a great idea

I wonder if putting up a feminist poster might be worth while, to see if they really will be even handed now they've got the whole story.

What got me about the Harrop tantrum was the fact that he was projecting malign motives onto Posie and her organisation and those were taken as fact without any reference to them - no due process to investigate the complaint. As the matter is in legal hands I think, I'm unsure what can work but yes the whole point is they listened to a guy with an unfounded and uninvestigated complaint and rub salt into the wounds by ignoring women's complaints about misogyny for years.

There's endless possibilities in that idea. There are very very few companies that are whiter than white, and given the actual number of truly individual companies nowadays - in most spheres of commerce there seems to be just one or two umbrella companies - no one would escape. The easiest thing would be to ban all advertising (wouldn't that be a shame ) if all motivations and origins are going to be examined.

We see billboards that are offensive and humiliating to women every day of the week. But a man objects that male feelings are hurt and they cave. I don’t feel in the least bit sorry for them. All they have to do is hold up their hands and apologise.

Wouldn't it be a shame if their ad boards got #AdultHumanFemale stickers put on them

We see billboards that are offensive and humiliating to women every day of the week.

Yes. And it's ironic that Posie's poster was replaced by that awful Cancer Research one on obesity. If anything is going to make a section of the population feel humiliated as they walk past it, it's that one. The Guardian letters page today had a brilliant takedown of Cancer Research's scaremongering about obesity from an assistant professor of statistics at the University of Oxford:

www.theguardian.com/society/2018/sep/26/separating-fact-from-hype-in-the-study-of-cancer-and-obesity