Lass you would have been under 16 by 75. You are in the age range. I know someone who would have been. You would have been in close contact to grandparents who were too. It's not far removed.
I don't think porn was the biggest problem but attitude. I doubt porn was as wide spread as it is now nor were sexualised images.
I once saw a clip of Mary WhiteHouse arguing against body building for men and how it will affect men's perception of a perfect body. That is now true.
Lass, yours made me wonder how the current sex positive, Anne Summers, widespread porn and permatan/fake lash culture will appear in 20 years time. I see porn being controlled more. I can't see Anne summers disappearing from our high streets unless people buy less from them. I don't see the sexual nature of their ads changing. It's not very different to a lot of perfume ads.
Capitalism re-packaged female sexual liberation and sold it back to us, in the process sexualising female children
I believe capitalism re-packaged a belief system that has always been there. In media history, women have been sold as sexual objects. Young females or female children have never been immune to such objectification.
Lots of things must have been at play. 1960+ seems to be very chaotic and fast moving with lost of changes in culture and perception of our society as whole accompanied with fear.
-The rise of media and it's social influence on the mass population at the time must have played a huge role. It either normalised pedophilia for some people or it brought a dark part of society to the public.
-The advertiser must have targeted a demand for what was considered ok and acceptable or pushed boundaries to moralised what was not acceptable. I don't think ageism is a new thing either. I would assume that to satisfy this demand they used what was marketable to buyers and that's young children. Young females and children were already used as sexual objects. The media just gave it a different platform.
-It wasn't long ago children were seen and not heard. They have become a commodity and little consumers, opening a whole new market that didn't exist before. Musicians (bands and singers) and movies were marketed at children. To appeal to both the young and old the children became sexualised in the process, I believe. It's a boundary that has been blurred and I believe still continues to this day even though children are considered children and not mini adults. children made to act like adults instead without the adult understanding of the world and it's dangers to them.
It wasn't until 1990 that UN introduced children's rights which the UK signed up to in 1992. I would argue that this might have changed people's attitudes to how children are seen. I also believe that it might have helped in changing people's attitudes. Children have become people with rights and someone you have to listen to when they have a problem. Government implementing laws and providing services that offers protection to children.
I don't think that children weren't being abused before the 70s or it wasn't a culture hidden or not talked about. I just think lost of them probably didn't know what to do or how to approach it. Sometimes I think, that if people don't question what is wrong, lost of people just accepts it as an issues that will never go away and it should be left how it is. The only way people can deal with such matters is teaching ways on how to protect your self rather dealing with the issue or perpetrators. Those who end up in such a horrible situation are victim blamed for not taking precautions and staying safe. This breeds silence, fear and shame, making such acts to thrive. The perpetrators thrive on this because they begin to believe they are either invincible or their act is ok, eccentric, edgy and conventional.
The above is what I assume is the case but I could be wrong. I am making assumptions based on how I see things by putting two and two together making the above.