As far as I know, the ideas-entrepreneur (seems a more apt term than philosopher) Alain de Botton is still planning to develop his Better Porn website in which (the claim goes) sexually arousing content will be presented in contexts of wit, kindness, beauty and intelligence, "so that our sexual excitement could bleed into, and enhance our respect for these other elements of a good life" -- instead of being allied, as in non-de-Botton porn, with brutality, stupidity, and exploitation.
What do you reckon? For me, it seems like the kind of claim that the hmm emoticon was designed for. I am trying hard to imagine the kind of content the site might flog, but whatever I picture, it seems that it would fail in one of two ways.
Either (1) it would not be really be porn, and would instead be generic imagery which is both sexually arousing and representative of things other than sex, like any standard hollywood film (or indeed like life itself). Or (and very much more horrible) (2) if it truly was porn and not just generic imagery, it would have the nasty effect, not of ethicising/aestheticising (etc.) the porn, but, contrarily, of sexualising those outside-of-porn values that de Botton claims to want to celebrate within porn.
Female nurses, for example, already have to put up with the fact that just by being in a uniform and performing some of the tasks of caring for a patient, they are placed into an arena which has been colonized by porn imagery. De Botton might be committed to saying, of some pornographic imagery involving nurses, that it invests porn with the virtues of caregiving, kindness, and the grateful receipt of care. But what we have reason to fear is that it does exactly the opposite: it infests caregiving, kindness, and the grateful receipt of care, with porn, by licensing a pornographic perception of nurses in their real life, as real people.
Doesn't de Botton just want to take the nurses' plight further, and colonize all of our value-rich behaviour with porn, so that we carry the burden of its tropes in even more arenas?