I honestly don't understand why you are so dismissive of strangers...........
You've not read an article about something that's obviously a subject of interest to you purely because of the individual involved. Not very open minded.
It doesn't make me unhappy personally, but there's an undercurrent of gleefully hoping the initiative will fail, not because of what it's trying to achieve but purely because of who's fronting it. That, I must admit, I find very sad indeed. Every time there's anything in the press about the early years foundation or shaping us, there's threads on here denigrating the whole campaign. On a site created to support parents, particularly mothers.
You may not think it worth while, but have the honesty to admit why. Because you want to see the instigator fail.