My three cats are 10 years old and have always lived in the lap of luxury (they even used to have their own bank account before we had children!)! They have always eaten quite expensive food (Gourmet Gold and Perle and Hi-Life and all the other little tins that cost an arm and a leg!) as well as Iams biscuits. In recent years I have tried to occasionally introduce a cheaper food (as the rest of the family are having to eat cheaper foods, so why not the cats!?), and have ended up throwing a huge amount away. They won't even consider Whiskas of any kind, would think I had gone mental if I suggested they try any supermarket own brand, but will occasionally deign to eat some Felix, but not if it's the basic lumps in jelly in a big tin variety, it has to have a name like Felix Sensations, or Marinades or whatever else they charge you more for. But times are getting tougher, my husband's due to be made redundant in the next couple of months, and as a family we have really reduced our shopping bill by eating value brands and cooking everything from scratch. Even the gerbils are eating Tescos own gerbil food without complaint. But the cats have not bought into the whole economising idea and refuse to take part! I really don't want to just buy some supermarket own brand and then say "Eat it or starve" as I think they would just go and live somewhere else, such is their disgust of all things cheap! So what can I do? Does anyone have any good ideas for foods that I have perhaps not come across in my usual supermarket (Tesco)? How can you make cats economise?