...but which of those Iceland adverts isn't.
And for an advert that is supposed to be selling food I have never seen less appetising plates of beige couloured sludge.
Do people really buy that shit?
I love the celebrity party strap line. You can just see Nicole Kidman passing Brad Pitt one of those little individul kebabs or black forst cheesecake....
'oh Nicole I couldn't manage another one. Oh go one then - maybe a sausage roll'