Thank you all for the great advice. I have now emailed the owner with:
To xx
I purchased an outfit last week, which i wore once for between 3-4 hours on Saturday 22nd April. Unfortunately, whilst wearing the dress both sleeves have caught on the sequins and have completely destroyed the fabric. To explain in more detail, the fabric on the underside of the arm catches onto the sequins directly on the opposite side, this pairing is a very obvious design fault not apparent until the damage is done, in my case, after wearing the dress only once and for a very short time. The dress is now unwearable. To say I am disappointed is an understatement. After paying £110 i would expect to be able to wear an outfit many more times. This fault in the fabric was not highlighted verbally nor was it stated on any labels with the dress.
I returned to store yesterday and was told by the manager that she would speak to the owner to find a resolution, I was then further told over the phone that nothing could be done as the dress had been worn and it is the nature of the fabric to snag essentially implying that I should have expected this. If this is a known fault to staff why is it not highlighted at the point of sale?
It is completely irrelevant whether it has been worn or not, the point is that it has been worn and it is not fit for purpose. It should not be falling apart after 3-4 hours of wear!
Under the Consumer Rights Act 2015, goods should be of a satisfactory quality, fit for purpose and as described. My rights have been breached because the item you sold me is faulty (by way of poor design). I would like a refund, exchange or credit note in order resolve the issue.
Pictures have been included for reference.
I look forward to hearing from you with a suitable resolution.
Kind regards
Lets see what they respond with!