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Original poster

I need help to identify a clothing logo please

41 replies

Highlighta · 06/04/2023 19:07

I'm hoping someone who buys/sells vintage clothing can help me.

I bought a vintage skirt (I think it's from the 70s ) which I would like to sell, but the logo is bugging me. I thought it was an old Marks and Spencers, as it's similar to the St Michaels logo, but after doing a load of googling and reverse searching I can't seem to trace it. The rectangle around Princess is the same as St Michael, so I think this is what makes me think it's possibly from M&S.

Does anyone recognise this please:

OP posts:

Thread gallery

cynthiasmith111 · 07/04/2023 17:04

This reply has been deleted

This has been deleted by MNHQ for breaking our Talk Guidelines.

dexterslockedintheshedagain · 07/04/2023 17:23

How on earth does someone break the talk guidelines on a thread about a skirt label???? 🙄😂

dexterslockedintheshedagain · 07/04/2023 17:23

Lovely retro skirt, btw

Soontobe60 · 07/04/2023 17:27

Highlighta · 07/04/2023 16:00

Thank you everyone.

We might have a development. I am not in the UK, but my mum, who is in the UK picked this up at a charity shop in the Midlands and brought it out for me when she visited.

Here in SA we have a store similar to M&S and back in the day they sold some St Michaels clothing. At a whopping price too. I think this is how I recall the logo.

I asked a friend's mum if she knew this logo and she seems to think (but wasn't sure) that it was an SA version from this store, so along the lines of St Bernard as mentioned upthread. A subsidiary of M&S in South Africa.

If this is the case, then this skirt is well travelled. If it was bought new in South Africa, it's been taken to the UK and handed into a charity shop there, and now it's travelled back to its home in South Africa again. 😊

I have searched online again to try see if this could be, but still have got no further to be sure.

It would make sense as to why I sort of recognised it though, I may have seen it many years ago as a child. It definitely does not seem to be very common or very easily identifiable though.

I was wondering about the 1177 on the care label, maybe it was manufactured November 1977.

For the pp who wanted to see it, I've added a photo. It's has a white belt too which isn't on in this pic.

It doesn't fit either DD or myself, so I'd like it to go to someone here who would wear it. The photo doesn't do it justice at all.

The sizings here are the same as UK, so I did wonder about how a 26" waist could be a 14.

I do love old clothing, I wear a lot of thrifed items, and I would just love it if what I suspect about this item and it's history is correct.

My Mum had a skirt exactly like that in the 70’s! She bought most of her clothes from M+S or C+A. The label makes me think this wasn’t manufactured for sale in the UK. At that time, they would not have used cms measurements. It would have just been in inches.

matis · 07/04/2023 17:28

That's a lovely skirt.

marcopront · 07/04/2023 17:35

The style looks familiar but I think it looks like Krispy Kreme which I know isn't helpful.

PauseMenopause · 07/04/2023 17:49

Was it the sister brand of Tammy/Tammy Girl?

GetOffYourPhone · 07/04/2023 18:00

Woolworths maybe? Bit random but what looks like the same logo was used on this tin, maybe it was used across their products? It says the brand was discontinued in 1982, at least for food. So may have been around in the 70s.
https://woolworthstimeline.co.za/

GetOffYourPhone · 07/04/2023 18:01

And has the South African connection.

hobbitharry · 07/04/2023 18:05

Could it have been staff uniform in SA for Woolworths ?

GetOffYourPhone · 07/04/2023 18:12

Actually if you click on my previous link mentions that they had a Princess clothing brand too, also discontinued. And it’s not the same Woolworths as the UK so it looks like your skirt may indeed have found it’s way home!

teaandtoastwithmarmite · 07/04/2023 18:17

I'm wondering if they took waist sizes differently then. More higher up that where your hips are. Something my mum said to me once when I was measuring my waist was it's higher up than that.

senua · 07/04/2023 18:28

teaandtoastwithmarmite · 07/04/2023 18:17

I'm wondering if they took waist sizes differently then. More higher up that where your hips are. Something my mum said to me once when I was measuring my waist was it's higher up than that.

What, you mean your waist was actually on your ... waist? We had waists back then, none of that low-rise rubbish.
I'm convinced that that was part of the reason why we were smaller: a fixed waistband (no stretch fabric) on the narrowest part of the body soon told you if you were putting on weight!

That contrast stitching makes the skirt look very Seventies.

Original poster

Highlighta · 07/04/2023 20:11

GetOffYourPhone · 07/04/2023 18:12

Oh my word, yes this is it!

Woolworths here is the equivalent of your M&S, so this item has indeed made it back home. 😊

This will be why the logo is so similar to the M&S and Dunnes.

I searched and searched, so thank you so much for this link.

OP posts:

cocksstrideintheevening · 07/04/2023 22:03

I'm so pleased you have solved it and it's a lovely skirt!

GetOffYourPhone · 09/04/2023 08:18

Highlighta · 07/04/2023 20:11

Oh my word, yes this is it!

Woolworths here is the equivalent of your M&S, so this item has indeed made it back home. 😊

This will be why the logo is so similar to the M&S and Dunnes.

I searched and searched, so thank you so much for this link.

Show quote history

You’re welcome! Glad to have solved it, I love going down Google-rabbit-holes! 😊

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