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Mark up on Jo Malone and other high end stuff

23 replies

MuchasSmoochas · 02/12/2015 11:26

So a member of my family works at Jo Malone and gets 75% off everything and same with other Estée Lauder group companies which includes Creme De La Mer, Clinique. Flip me I have been naive! If they're still making a profit at that rate they're doing alright. Why do I lust after this stuff! Am a marketing dream.

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TSSDNCOP · 02/12/2015 19:54

I used to work in a popular high street dress shop and got 50% off full price and sale, so it's not just fragrance. Although Lord Sugar usually is right when he says that the beauty game is a license to print money.

Kennington · 02/12/2015 19:59

I agree! The first two ingrediants in many high and low end moisturisers are water and glycerin
All have the same chemicals for spf
And silicones are cheap too
Likewise shampoo in the main is all the same
Creme de la bull is just baby oil plus seaweed - not expensive ingredients
I love reading the ingrediants list and after the first 5 or 6 chemicals the amounts are tiny

MuchasSmoochas · 02/12/2015 20:38

It's unbelievable how much a brand is worth. So a candle that costs a fiver could be just as good quality but wouldn't feel the same. Right I am going to have a look at my spending on face care!

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Featherstep · 02/12/2015 21:13

I wish more people would talk about this.
I do really like high end skincare, I enjoy the luxury smell/ feel/ richness of it on my face. I guess there is some placebo effect. They were nice things to have but not miracle workers and I have quite happily switched to many other mid-range and cheaper alternatives.
I have friends who buy a lot of Sisley and Creme de la Mer. But they can afford it so... it's their choice.

Makeup on the other hand- the markup feels ridiculous! 20 quid for a tiny pot of eyeshadow, god knows how much it's actually worth.

FrustratedFrugal · 02/12/2015 21:25

Most mass market perfumes, including Jo Malone, cost just pennies per bottle to produce. The rest is hype, branding and marketing.

scandichick · 03/12/2015 11:40

I've stopped buying a lot of the high end stuff and moved to Asian beauty instead, where you usually pay around $20 for most products - so far with equivalent or better results. I got so fed up reading beauty blogs extolling the virtues of the latest £60 cream, only to find it did nothing much.

TPel · 03/12/2015 11:56

Scandichick. I'm in the lounge waiting to board a flight to Tokyo. Can you recommend any Japanese products?

Wilding · 03/12/2015 11:59

So does anyone know which perfumes cost more than pennies to produce? I hear that Jo Malone has gone downhill now it's part of Estee Lauder, but presumably there are some other brands which are smaller and still use quality ingredients that are a bit more worth the money?

MuchasSmoochas · 03/12/2015 14:54

Yes can we please hear more about the Japanese products? And for good quality perfume I would go to the perfumista thread.

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hollinhurst84 · 03/12/2015 15:19

Things I have tried and loved
Tony moly panda hand cream
Dollish veil vita BB cream in purple
Innisfree red wine sleeping pack

ArcheryAnnie · 03/12/2015 16:06

Has anyone tried "JoLoves" stuff, from the firm that Jo Malone set up after selling "Jo Malone" to Estee Lauder? (I'm kind of surprised the sale didn't include a requirement not to set up another Jo Malone shop selling the same stuff, but eh, clearly not.)

Higge · 03/12/2015 16:50

I used to buy loads of this stuff when I was younger and couldn't afford it - now I can I don't!

MuchasSmoochas · 03/12/2015 18:51

Thanks Hollin. Re the real Jo, she had a restrictive covenant preventing her from setting up for five years but that's finished a while ago.

And they never do sales/offers/discounts- too "exclusive".

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FrustratedFrugal · 03/12/2015 19:54

Some niche outfits invest in naturals. I feel Tauers and Kilians are quite nice. However, you need synthetics too to make a good perfume. I think Chanel and Guerlain pay attention to quality.

FrustratedFrugal · 03/12/2015 19:59

A fascinating story on raw materials. Tauer also sometimes talks about batches of intriguing materials on his blog.

MissBattleaxe · 03/12/2015 20:00

41690 Tuesdays is a fabulous hand made artisan perfume brand. She makes them and bottles them herself. Also Papillon Tauer and Pell Wall. All are indie brands where the cost covers the ingredients and not marketing or advertising or spokesmodels.

MissBattleaxe · 03/12/2015 20:01

Sorry Papillon and also Tauer. My post made them look double barrelled

Wilding · 04/12/2015 14:07

Thanks for the recommendations! Will have a peep over at perfumistas too

SeaRabbit · 06/12/2015 07:07

You just need to look at how much of department stores' ground flora are now given over to perfume and cosmetics, and bags, to realise where the mark ups are.

goodnessgraciousgoudaoriginal · 06/12/2015 07:53

For those interested in asian skincare, do be aware that animal testing is much, much more prolific in asian products.

At least EU companies only "allow" animal testing to be done as part of the requirements of selling in China - they don't actually test on animals themselves or as part of the production.

Still sickening, but not quite as bad.

scandichick · 06/12/2015 19:49

TPel, probably too late but Hada Labo is brilliant!

For those interested in Asian beauty, there's a long-running thread in Style & Beauty here:

www.mumsnet.com/Talk/style_and_beauty/2455548-Obsessed-with-Asian-Korean-stuff-taking-your-skincare-to-level-5

There's an Asian Beauty sub on Reddit totoo that I'd really recommend, they're a lovely bunch and very helpful. I'm pretty sure there's a sticky there on brands not testing on animals too.

scandichick · 06/12/2015 19:50

Here's a link to Reddit:
m.reddit.com/r/AsianBeauty/

Wolpertinger · 07/12/2015 10:12

Much in beauty and skincare is a license to print money with smoke and mirrors to convince us there is some magic out there or dress it up as a luxury experience.

Especially at the high end, it's just a way to remove money from the super rich while allowing the super rich to show other people that they are rich as they own all the right brands. Those of us who aren't super rich of course want to buy a piece of it too because we think it's better... Cash all round for the beauty multi-nationals.

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