Spent another £16 today on a B Brown lippy- it's okay but rather pale and so nude it hardly shows up- it's Nectar in their creamy lip colour.
A few weeks back I bought a Clinique nude lippy and it's far too dark.
I suppose the answer is to try before you buy, but I am rarely in the mood in shops- too hot, too busy and the artificial light is useless.
I seem to have about a 25% success rate with lipstick- and if I hit on the right colour as I did with a Rimmel Kate Moss one which I adore, it makes my lips chapped due to the perfume.