My 10 yo DD is a bit of a pink-a-holic and anything with bling gets her vote
providing it's not floral or Hello Kitty (Sainsburys: take note!)
She's tall , and has to wear Girls size 11-13 which are usually too big elsewhere. So she's now moved up to Womens size 6-8.
No girlie girlie glitz but it's without the VAT reduction on childrens clothes.
Boys clothes are a similar nightmare.
DS is 12 yo, skinny and average height. Alot of the older boy ranges are dullsville or too cute. Teen boys are sometimes too big.
Not all teen boys want pirate or stripes.
And to get him jeans
. They were either 'twisted leg' (why?) or pockets everywhere. Or colours (mustard, green ,aubergine) that even Howard from Big Bang Theory would shy away from.