dear oh dear. Bad science in action big time here.
it does encourage toxins to leave your cells
hahahahahahaha....
any marketing that talks about toxins is bollocks by definition. You have kidneys BTW.
here are the ingredients in the horse magic potion and what some of them do.
Deionized water - first ingredient so the biggest.
Stearalkonium Chloride - a softener
Glycerol Stearate - makes the horse shiny
Cetearyl Alcohol (Derived from Palm Oil) - and therefore ethically iffy
Caster Oil Ethoxylate (40) - makes the horse shiny
Tocopheryl Acetate (Vitamin E)
Panthenol - makes the horse shiny
Hydrolysed Keratin Protein - does nothing
Cetrimonium Chloride,
Tetrasodium EDTA
DMDM Hydantoin
Methylparaben - stops it going off.
Propylparaben
Fragrance - makes your horse smell nice
Same as most human shampoos.
oh, and like hell does taking keratin make your hair grow. For example:
www.livestrong.com/article/69844-biotin-make-hair-grow-faster/
quote: "it is important to note that the amount of biotin you take or consume is not commensurate with the amount of hair growth that will occur."
as always: show me real evidence (scientific double blind trials in large enough quantities which prove it) and I'll believe you.
BTW I use moroccan oil on my hair and it does make it shinier, but it doesn't make it grow faster.