Mums and partners to be given honest b'feeding information antenatally - with helpline numbers, information on how partners can provide support, advice on things like tonguetie, cracked nipples etc (information is power!).
more help provided at the very beginning - If things go wrong with a latch, tonguetie not identified etc it doesn't take long for nipple to crack, blister, etc which really can make it impossible to continue.
When help is provided, that MW/HV/volunteer whoever, helps through whole feed rather than seeing latch ok, then buggering off only for baby to slip off and it all to go tits up.
Simple clear information about milk supply, how soon after birth b'feeding needs to be established, weight gain etc.
Formula to be treated like a pharmaceutical, with research shared between countries and sold as a generic product. (Alright, that will never happen!)
I agree with the idea that if we can help the people that really want to bfeed (all of my friends started, and most of them gave up in the first couple of months because of issues around weight gain, cracked nipples, and milk supply), then b'feeding numbers will increase, and it will become more of a cultural norm.