Does clicking on an ad really generate THAT much revenue?

[SlightlyMadScarecrow]

If so we should all make a pact to click on at least 3 different ads EVERY day...just as a way for 'paying for MN'....

And if ads are disabled does that mean that is detected by MN or the advertisers and you don't make the money? I disabled my animated ads when we had teh rollover ones which were a PITA as I only have a small monitor so the rollover took over 3/4 of the width of the screen.....I don't want to enable them again but if it makes you more money then I would obviously do it for you...

copied from JustineMumsnet on another post today

will come back with link

Hi all,

Thanks so much for the offers of a whip-round - much appreciated.
We reckon we can swallow the cost just about without it breaking the bank (so long as you don't all stop shopping at Boden - plse Cod don't say we can't) though Tech might have to wait a while before we can buy him a heater for his shed.
But of course if you'd like to help pay the lawyers and finance a shed refurb too then allow me to list a few suggestions ...

1. Don't disable your ads
2. Click on the ads (even David Gest)
3. Buy from our affiliates (here and here )
4. Tell all your friends about MN (heck, even your enemies...)
5. Take out a CAT subscription
6. Fill out some local listings (the more useful that is, the more chance we've got of attracting folk and more members = more revenue) and galvanise others to do the same
7. Sign up to and open (and read of course) the newsletters
8. Keep on posting (that's an easy one)

We'll also shortly be putting up some information about our efforts to get the libel law updated, and any suggestions you have with regard to that would be great. Changing the law will help secure not only Mumsnet's future but will make all UK bulletin boards less vulnerable.

Many thanks for asking,

MN Towers

Hi SlightlyMadS,
No clicking on ads doesn't usually generate revenue directly but it makes the stats look good - advertisers usually look at page views (ie how many times the ad is served - so none if you've disabled your ads) and click throughs when determining the success of a campaign, so in terms of generating further business clicks are useful.

Thanks for your concern and generous offer .

JustineMumsnet - you are quick!

Thanks for the rapid response - your working late tonight .

Will go and disable my animated blocker...the ads only really bother me when they take u half my screen anyway ....just give me a warning when there is a roll-over coming

Oh and thanks for the help Wotz...it was that message which propted my question...