Nothing special about the Clevascoop. But if you are making up six 7oz bottles a day, instead of going:
1, 2, 3, 4, 5, 6, 7.
1, 2, 3, 4... "Yes, you can have an apple"... oh what number was I on? Urm, I think 5, 6, 7.
1, 2, 3... "stop falling out you two"... 4, 5... "I said stop falling out, come here." Urm, Urm, 7?.
1, 2, 3... "I said come here and stop falling out"... 4, 5, 6... "thank you, now what was that all about?" 7.
1, 2, 3, 4, 5, 6, 7.
... "No, you cannot have another apple" 1, 2, 3 "I said no, you've already had an apple" 4, 5.. "yes, you can have an apple because you've not had yours yet"... oh what number was I on? four I think, OK, 5, 6, 7.
Done!
It saves all the counting out. Just one scoop, into bottle. That's it.
Not a massive big deal, but when you have 4 children and lots of distractions like me, £6 worth of a gizmo is quite worth it.