I am having a really hard time trying to shop these days. I am usually fairly exhausted after shopping anyway with two small boys in tow, but these days I find it an impossible juggling act trying to balance:
- cost
- health
- locally produced
- fair trade
- ethically produced
- free of excess packaging
- convenience
For most of my life I can honestly say that I have chosen products based on how convenient they were (particularly packaging) and how good they tasted.
Now I find myself spending hours reading labels to check that the food products don't contain x, y and z nasty ingredients or that someone (human or animal) hasn't been exploited in making it and that the packaging isn't going to ruin the environment.
At the same time I'm a busy mum, running my own business and looking after two children without too much free time. If I could go to local markets to get good quality, cheap, locally produced, non packaged goods, I would, but I don't always have the time, particularly as the markets only run on certain days here and I invariably have the kids with me on those days I trying to hold onto a three year old and a 17 month old and carry groceries is equally knackering.
On a related subject, I find eating anything these days an unenjoyable experience. The little colour wheel saying how high fats, salts etc are in a product seriously puts me off, even something that is largely green but has an orange in one of the boxes makes me not want to eat it. I keep thinking that whatever I put in my mouth is either unhealthy or created in a bad way.
Everything that we have come to know in the past has been turned on its head. So previously, low prices or two for one offers or new easy pour box or longer lasting products were all selling points, they now seem like bad things because you know that something or someone must be getting hurt in the process to make it cheaper or more convenient for you.
I know that heightened consumer and environmental awareness is a good thing, but it is making me exhausted. Sorry for the long garbled rant. Just needed to get that off my chest because my head feels like it's going to explode. Anyone else feel the same?