Have had responses to your questions asked on this thread from Imperial Leather - here they are:
Q. Some of the perfume scents are quite strong and some aren?t as modern as others. Why is that? The majority who tried Renew found the smell quite overpowering and/or old-ladyish
A. Just as every woman is different and individual, so too is Skinbliss. We?ve created a different scent for each product in the range ? so you can discover whether you?re a Cocoon, Renew or Glow kinda girl. The best thing to do is try them all until you find the fragrance that suits you!
Q. What is Imperial Leather's rationale behind the perfumes, the packaging and who are they aiming the product at?
A. All our new products are developed using a combination of consumer testing and focus groups with our key target audience, and the approach with Skinbliss is no different. The initial product line includes three scents that have been developed to be completely different to one another, so there?s bound to be a fragrance you like.
Skinbliss has been given its own unique packaging in order to highlight the fact that the product is different to other body washes. It has been developed to be both attractive and tactile but also clean and easy to use with wet hands.
The range is aimed at a core target of 25-50 year olds who enjoy their beauty routine and want their products to work hard but not cost the earth. By making the product significantly less irritating to sensitive skin than most shower products, the range is also targeting anyone whose skin needs that little extra TLC.
Q. Will the Mumsnet feedback have any influence on Skinbliss or future products?
A. We welcome all feedback received, especially on a new product, as it is constantly evolving. The future for Skinbliss is bright because we?ve discovered an innovative technology that ultimately benefits and improves the skin and can be delivered in a body wash formula. There?ll be plenty of opportunities for feedback to be considered with any new product we are trialling.