I keep on being spammed with Zoe ads for this on FB and elsewhere.
And I notice that with some of the promotion for it, they're targeting menopausal women. Claims to relieve joint pain, fatigue etc. I'm wondering if the information about how to eat that it's claimed you gain is particularly helpful for women in perimenopause, particularly those of us struggling with our weight.
I know the kits are out of stock until June (massive demand for them!) and they cost £300 FFS, but I'm starting to get worn down by the merciless promotion (I did the Zoe covid app so I'm already 'in the system' as far as newsletters and emails goes, and haven't unsubscribed because I find a lot of it interesting and helpful).
I just can't keep weight off. It's not dramatic fast weight gain, but creeps up slowly and steadily. At the moment I have zero self control and I'm craving stupid things like croissants and mochi and pretzels, i.e. totally pointless and useless calories. I've restarted 5:2 but I'm appalling at it, make excuses and backslide all over the place. I used to be so much better at this! I really do want to curb my weight gain - BMI is 26.7
which isn't horrendous - I need to lose a stone - but I just drop a couple of pounds and put them back on again, over and over.
I'd be really interested to hear from any women on this particular board about their experiences with this kit, if they're using it.