I would be asking planning and building control what can be done, right now, as you and they now know that the building is not being built according to the plans.
Get something in writing to them today - so you can write 'further to your phonecall today to confirm that planning permission was granted for the wall to be a maximum of 3.4m tall and it is already 30cm taller than this and is not yet finished...' so they can see that you are on this as soon as you are aware of the problem and they can't claim that there wasn't time to do anything.
Then ask what can be done - bonkersly apparently Building Control only have to check that the building is built safely, they don't have to check that it conforms with the plans approved 
- and state that you would like them to ensure that the extension is not built any taller than has been given permission for.
Finally - get paper copies out but also email it to the council, the planning department (your contact if possible and any councillor responsible for planning), building control, your local parish councillor (either / or /both the one for your ward or responsible for planning locally), your neighbours and their builders - basically anyone that could possibly have an input into this.
Include the neighbours so they know you're onto them - and the builders so they can't claim they didn't realise there was a problem. Get the local and parish councillors on board to help. See if any of them can do anything now - while it's possible for them to take several layers of brick off rather than when they've got the roof on and it's all much more difficult and expensive.
A friend has been battling her local council as someone's built a new house in the garden behind them. She knew it was going to be built - but the house that's been built is 3m higher than it should be and nearly 3m closer to the fence than it should be and the whole building is wider than it was on the plans. Dreadful. And although they've managed to slow things down, they haven't managed to get it rebuilt as it was supposed to have been, they're having to negotiate to get any changes. Unfortunately as councils get strapped for cash, they don't have the money to cover the legal costs of if the developer appeals to have planning permission granted retrospectively even when they don't grant it initially which gives other developers a green light to go ahead and build what they want, regardless of the permission they actually got
. This has been going on for years now.
So please try to do something asap otherwise you will be regretting it a long time.