The OAA are running a campaign to demonstrate the power of outdoor advertising to drive people online. This is being done in conjunction with a new website called ?Britainthinks.com? which encourages debate amongst the people of Britain.
We regret any misunderstanding that led to feelings of offence on the part of members of the Mumsnet community.
The intention of the website is to generate debate by posing questions that are deemed to be socially relevant by members of society.
We did not intend to cause any offence and we would stress that the questions posed were not the opinions of the OAA or any of its members.
Three posters were designed to initiate the debate using sport, life and politics and these are supported by dozens of other questions on the website itself.
Regrettably the question relating to ?career women? has caused offence and the OAA unreservedly apologises to anyone who has been offended. This was not our intention and, to ensure that this misunderstanding does not persist, instructions have been given to remove this poster.
Subject to the vagaries of the weather, all copy will be removed as soon as possible. The sites currently carrying this poster will be either blanked-out or carry one of the other designs. The poster will also be removed from the ?Britainthinks.com? website. All Digital posters have already been removed.