According to the BBC, it's not an April Fool 
www.usatoday.com/story/money/business/2016/03/30/whoopi-goldberg-founds-medical-marijuana-women/82416612/
Whoopi Goldberg is lending her name and financial backing to a new line of medical marijuana products designed specifically for women.
Goldberg, who has been public about her own marijuana use, is one of a handful of Hollywood celebrities jumping into the marijuana marketplace. Bob Marley’s family has partnered with a cannabis company to produce Marley Natural products, and Snoop Dogg backs Leafs by Snoop. Goldberg said her “Whoopi & Maya” company received financial backing from three friends and family members, and she will serve as chairwoman.
(contd)